Performance Marketing Manager
4 days ago
**We Dream. We Design. We Deliver.**
This is the place where you’ll be hands on. Where new ideas are welcomed and expected.
At every level - and in every role - we’re doers and builders. Not Managers and minders.
**humm**group is one of Australasia’s most successful and enduring fintech organisations with a proud legacy of rewriting the playbook for digital spending. We help people buy everything, everywhere, every day. Our product ecosystem of buy now pay later, credit cards, and business financing products has been designed around the core needs of today's shoppers, retailers, and small and medium enterprises.
**What's so exciting about this role?**
You will play a critical role in shaping the success of customer growth at **humm**group, leading the delivery of Digital and Performance marketing initiatives for **humm90**. You will be responsible for designing and implementing customer acquisition campaigns that are optimised to nurture prospects - turning them in to customers. Then, once they are customers you will be responsible for onboarding those new customers and maximising their first 90 days on book. This is a 9 month fixed term contract.
**What Does an Average Day Look Like?**
No day is average at **humm**group, but here's an idea of what you will be responsible for:
- Work within the platform and alongside our agency looking after Google Campaign Manager, Adwords, DV360 and more.
- Work with our data team to identify first party audiences that can be used in paid media to drive reach through lookalikes, and manage exclusions for optimal ROAS
- Work with designers, developers, media partners, creative agencies, and internal stakeholders
- You will also be getting on the tools. From building an eDM, landing page, right through to loading an audience in Google Ads or Facebook, and setting up Facebook ads, there’s no limit to being hands on if needed.
**Who will thrive in this role?**
You are flexible, driven and passionate about customers; you can operate in and contribute to a fast paced and dynamic environment, and you bring excellent multi-tasking skills and a focus on delivering outcomes.
We’re also looking for someone who also has:
- Significant experience working in digital marketing or advertising (experience with retail, agency, and/or financial services preferable)
- Proven experience in performance media
- Proven experience in digital content and creative
- Strong analytical experience particularly in digital analytics so you can identify, implement, recommend, and manage meaningful interpretation of results, optimisations, and measurement frameworks
- Advanced Microsoft Excel & excellent presentation skills
**Working at hummgroup**
hummgroup is a place where you can truly own and build your career journey. This role will allow you the freedom to learn, grow and develop, be creative and to champion best practices.
hummgroup embraces flexible working arrangements, ensuring a genuine work-life balance and fun, vibrant culture - a team of highly engaged and high performing people, all intent on revolutionising the way people pay.
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