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Marketing Specialist

2 months ago

Richmond, Australia Optimising Full time

Optimising Pty Ltd, located in Richmond, is a marketing firm specialising in SEO for businesses big and small. We require a full time Marketing Specialist with at least 2 years of relevant experience and a Bachelor’s qualification.

**Main Duties of the Role**:
The main duties of the role include, but are not limited to:

- Conceptualise, plan, and create unique marketing and advertising content for various campaigns, marketing materials, and company clients.
- Analyse consumer data and advise and strategize based on patterns to present new and existing products to the market.
- Rewrite existing client content with a fine-tuned SEO focus, including identifying newly emerged market opportunities and adapting content appropriately to introduce and promote goods and services.
- Implement and upload content to client websites, and continue to monitor results to support business growth.
- Undertake market research to interpret current and predict future trends.
- Advising management and stakeholders on marketing best practices, educating the wider team on marketing and branding impact, executing company training and marketing updates.
- Creating and managing the marketing plan, allocating resources between initiatives and setting goals against a marketing budget, checking balances and reporting performance.

**Qualifications, education, experience, and abilities required**:

- A minimum of relevant Bachelor qualification.
- At least 2 years of marketing experience.
- Must have a detailed understanding of SEO from a functional level.
- Have excellent teamwork and strong communication skills (both written and verbal).
- Have Passion for marketing and be a strong team player.
- Be a self-starter and highly motivated.
- Have experience with Google Analytics, Adwords, Wordpress, MS-Office Suite, Salesforce or Hubspot, Photoshop, and Hootsuite.

**Remuneration**

Thew full time salary for this position is $70,000 + Superannuation

**Application process**

Pay: $70,000.00 per year

Work Location: Hybrid remote in RICHMOND, VIC 3121

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