Market Development Specialist

7 months ago

Richmond, Australia Medtronic Full time

**Careers that Change Lives
**In this exciting role as a Market Development Specialist, you will have responsibility for leading Market Development initiatives to assist in building out robotic-assisted spine surgery to the standard of care. The Cranial & Spinal Technologies (CST) Operating Unit is one of the largest businesses at Medtronic and is redefining cranial and spinal procedures to reduce variability and improve outcomes with the goal of restoring long-term quality of life for more patients. We are the first company to offer an integrated solution that includes artificial intelligence-driven surgical planning, personalized spinal implants, and robotic-assisted surgical delivery to make patient care more customized.

CST is the market leader in spinal implants, robotics, and navigation. Our integrated operating unit is comprised of the following global businesses:

- Spine and Biologics, offering full procedural solutions for spine surgery and bone grafting solutions for spinal fusion. Enabling Technologies, delivering an innovative portfolio that includes advanced imaging, navigation, robotics, customized implants, and pre-operative planning aided by artificial intelligence.

Reporting to the National Business Development Manager, CST ANZ you will work as part of a team that strives to lead the market in products, services to patients, customers, and management of neurological and spinal conditions.

**A Day in the Life
**In this role you will have comfort working with spine surgeons, hospital executives, and have a proven track record of success developing markets in the pharmaceutical or medical device industry. Possessing strong process-oriented core competencies to help identify best practices, ways to improve processes and find ways to best promote and share those processes throughout the country. At the same time, you are able to recognise the best way to adapt and integrate best practices for the introduction of the robotic-assisted platform at a clinical level.
- Be a Medtronic therapy expert and product champion.
- Collaborate with the Marketing and Sales Leadership on the creation and dissemination of strategic initiatives.
- Collaborate with physicians, hospital executives and service line administrators to increase awareness and clinical pathway development for robotic-assisted spine surgery.
- Guide use of targeted resources and programs to execute market development initiatives in identified sites.
- Partner with local Sales and Clinical Teams to develop and implement action plans for identified sites as well as developing, building, and strengthening long-term relationships with stakeholders including surgeons and hospital staff.
- Collaborate with Marketing and Sales Leadership to create and manage action plans regarding the identification, development, and partnership of KOLs.
- Participate in targeted Association and Society Events related to Market Development areas of opportunity.
- Communicate the Medtronic value proposition to key accounts to drive branded selection of Medtronic therapies and services.
- Work with local marketing and sales organizations on the execution of effective training and education events
- Develop and maintain knowledge of competitive products to promote Medtronic products vs. the competition.
- Communicate developments in techniques and technologies, impact of programs, competitive activities, and customer response back to the Business Unit. Coordinate with the wider CST team to achieve overall business goals.

**Must-Have**:

- Bachelor’s degree in marketing, business management or related discipline
- Minimum 2-3 years’ experience in the medical device or pharmaceutical setting. Preferably in spine
- Demonstrable track record developing business plans & goal setting. Computer literacy including sound knowledge of the MS Office suite of software.

**Our Offer:
**In our 5th Tenet of our Mission, we recognize the personal worth of employees by providing an employment framework that allows personal satisfaction in work accomplished, security, advancement opportunity, and means to share in the company's success.

We believe in rewarding our staff with a complete package of benefits designed to support them at every career and life stage. As a result, our employees have access to the following benefits, to name a few:

- Health and Wellness allowance to contribute to your general wellbeing.
- Range of on-demand online health and wellness training resources, apps, videos, and communities
- We invest in professional training and development for employees at all levels.
- Our Employee Resource Groups (ERG)
- foster awareness and inclusion in the workplace.
- Various insurance benefits include life and disability, salary continuances, salary sacrifice and superannuation. We have generous employee referral programs, corporate discount programs, leave benefits, and more

**About Medtronic
**Together, we can change healthcare worldwide. At Medtronic, we pus

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