Digital Marketing Specialist
1 week ago
Help grant wishes to critically ill children across Australia
- Join an amazing team of passionate and driven people who make wishes happen
- Opportunity to learn and develop experience as part of a fastmoving marketing team for a trusted brand
- Flexible work arrangements available
Our mission is to grant the wish of every eligible child - a quest sparked by the belief that a wish is integral to a child's treatment.
About the role:
The Digital Marketing Specialist will support the creation and development of exceptional online experiences to help drive engagement and conversion to assist in granting more wishes.
Reporting to the Digital Marketing Manager, this role will work collaboratively with the Marketing, Digital and Engagement and Fundraising teams to drive future success.
Responsibilities of the role
- Support the daytoday management of the Make-AWish websites, eg building landing pages, content creation, and assisting with web updates and maintenance.
- Conduct channel audits and identify improvements to content, layouts, and templates to enhance support experience and performance.
- Liaise with key internal and external stakeholders across the business to deliver exceptional outcomes.
- Feed ideas and recommendations into campaign strategies, platform roadmaps and the wider marketing strategy.
- Track, monitor and implement changes to optimise campaign performance.
- Reporting and trend analysis
- Support digital agency management and any other wider marketing activities as required.
About you
In order to be successful in this role, you will have:
- Tertiary qualifications in marketing or related discipline desirable, or relevant experience
- A high proficiency in using digital marketing channels and data analytics tools
- A good understanding of technology and business processes/systems to manage digital marketing campaigns
- Strong attention to detail
- Stakeholder management
- Proven experience working successfully to a brief
- A positive cando attitude
- A desire to learn, grow and build on your knowledge and skills
- An understanding of content and copywriting for digital channels
- An understanding of endtoend marketing campaigns and processes
- The ability to jump straight in and make your mark
In return for your passion, positivity and enthusiasm, you will be part of a high performing team who help make a life-changing difference to seriously ill children.
What we can offer you:
- Eligible employees can access NFP salary packaging
- The opportunity to make a positive impact on the lives of critically ill children
- A flexible and inclusive workplace, with excellent worklife balance
- Opportunities for career progression
- Employee Assistance Program
- Internationally renowned notforprofit organisation
- At Make-AWish we are committed to building a diverse and inclusive environment that reflects the community we serve. Read more about our Diversity, Inclusion and Belonging charter _here_._
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