Marketing Automation Specialist

2 weeks ago


Melbourne, Australia Deakin University Full time

**Job no**: 552251

**Work type**: Full-time

**Location**: Melbourne - Burwood

**Categories**: Information Technology, Marketing and Communications
- Based at our Melbourne, Burwood Campus / Flexible
- Full-time and Fixed Term for 12 Months
- HEW 8 $109,837 - $125,755 + 17% Superannuation

**Who are we?**

Deakin is a cutting-edge public university in Victoria, revolutionizing education with 61,000 students across five campuses: Melbourne Burwood, Geelong Waurn Ponds, Geelong Waterfront, Warrnambool, and our dynamic online Campus. We're proud to be a progressive and open-minded university, delivering the highest student satisfaction in Victoria and consistently ranked in the top 1% of the world's universities.

**Overview**

**As a Marketing Automation Specialist you will**:

- Maintain the integrity and effectiveness of our database by cleaning and improving data.
- Work with stakeholders to create a seamless experience between recruitment activities and Marketing programs.
- Produce A/B testing, campaigns, assets, and programs in a timely manner

**To be successful, you’ll have**:

- Postgraduate qualifications or progress towards postgraduate qualifications and extensive relevant experience; or ×
- Experience in working with 1:1 communication.
- Working knowledge of Salesforce CRM will be highly regarded.
- 3+ years of experience in Marketo &/or Salesforce Marketing Cloud marketing automation platforms will be highly regarded.
- Basic HTML & CSS knowledge × Experience in A/B testing and optimisation planning.
- Ability to think on your feet, to be creative and talk knowledgeably about marketing automation and lead capture and its implications on today’s businesses.

**Here's how to apply**:
Please submit your updated resume and a short cover letter outlining your skills and experience.

**Applications for this position close on Thursday the 14th March, 2024**

**Are You Ready?**

Deakin is a Victorian university with a global impact. We are an agile, dynamic, and innovative university committed to making a positive impact through our excellence in education, research and innovation and the contributions we make to the wider community.

We understand that our reputation has been built on the dedication and expertise of our staff and we offer a dynamic and diverse working environment with opportunities to grow and develop careers. We believe that a progressive, thriving culture will ensure that people choose to come, and stay at Deakin and contribute to our ongoing success.

**Advertised**: 29 Feb 2024 AUS Eastern Daylight Time
**Applications close**: 14 Mar 2024 AUS Eastern Daylight Time



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