Strategic Marketing Specialist

6 months ago

Greater Adelaide SA, Australia RAA Full time

**Exciting opportunity to join SA’s iconic RAA****:

- **Full-time permanent position based in Adelaide CBD**:

- **Join a tight-knit team with a fun, inclusive and supportive culture**

This exciting opportunity will see you be responsible for leading the development and implementation of the annual category marketing strategies across all Energy products and activities (Solar & Battery, Home EV Chargers, EV Charge Network) to ensure effective and efficient targets are set and growth aspirations are achieved. This role reports directly to the Senior Manager of Growth Marketing and will be responsible for directly leading the planning, execution, monitoring, and performance of annual category communications for RAA Products within the Energy category. In addition, you will:

- Lead collaboration to drive successful achievement of performance objectives.
- Deliver on strategic frameworks and process to ensure the team has an intimate knowledge of their products to identify trends, opportunities and threats, and communicate what is occurring in the market to stakeholders.
- Lead to the planning, development and implementation of annual and longer-term growth marketing business plans, including market-oriented diagnosis and strategic planning (segmentation, targeting, and positioning).
- Ensure that the Energy & Innovation Category Marketing department operates within annual expenditure budgets.
- In collaboration with the Campaign team, ensure planned advertising and media delivers on the category strategies and marketing objectives, and report on campaign performance.
- Delivery of reporting frameworks to monitor and track all category performance metrics, with a particular focus on providing top line growth in key product areas, including post-campaign analysis.
- Deliver exceptional and professional service to members and internal/external customers by identifying, responding to, and satisfying their needs.

**About you**

You are a confident and passionate self-motivated individual who enjoys working in a high performing culture. You’re passionate about helping our community (and members) and want to make a difference.

For this role, we’re also looking for:

- Tertiary qualifications with a degree in marketing, business or similar.
- At least 5 years’ experience in marketing and / or category management, with demonstrated hands-on experience in developing and preparing strategic category plans.
- Experience in marketing across a diverse range of products and services.
- Ability to develop, communicate and execute on strategic marketing plans to achieve business objectives.
- Strong analytical and problem-solving skills, with the ability to work with and interpret data.
- Skilled performer in leading efforts around product and service category segmentation, positioning, targeting, and objective setting.
- Ability to build strong relationships with multiple stakeholders and provide effective indirect leadership to other employees.
- Knowledge of the Energy category beneficial.

**About us**

As one of the South Australia’s largest and most iconic organisations, we’re proud to deliver our trusted range of motor, home, and travel services to more than 820,000 members.

In our vision to make life better for members and better for our community, we’re also elevating our offering to include electric vehicle charging, Solar and Battery and more. We’ve been innovating since 1903, and we’re excited to continue to do so for the next 120 years and beyond, with exciting developments in the pipeline.

We’re also one of the state’s largest employers (and growing), with more than 1300 employees working collectively with the common goal to keep our members moving. With a range of locations from RAA Place in the CBD, Mile End, Adelaide Airport and more, our workplaces are growing too - but all still proudly SA-based.

***

**Benefits**

We love our people at RAA and believe our employees should be rewarded for being a part of the RAA family. Some of our employee benefits include:

- Free RAA premium road service
- Access to our Member Benefits program
- Generous discounts on all RAA products
- Flexible work arrangements
- Ongoing Training & Development opportunities and a Study Support Program
- Wellbeing facilities and Corporate Health Insurance Plan

You'll need to provide evidence of your eligibility to work in Australia and we'll also need you to undertake a police check before you can work with us at RAA.

  • Product or Marketing Specialist

    7 months ago

    Greater Adelaide SA, Australia The Toro Company Full time

    We are seeking a Senior Specialist to join our Product and Marketing team on a temporary basis. This role involves reviewing Pope products, analyzing performance data, and developing exit strategies for products reaching end-of-life. - **Duration: 3 months**: If you have expertise in Product or Marketing and are interested in a short-term, impactful project,...

  • CRM Marketing Specialist

    7 months ago

    Greater Adelaide SA, Australia G'day Group Full time

    Discover the next chapter in your career - Fun, energetic and open culture with great discounts for you and your family - Career Development Opportunities Across our Growing Network **About Us** The G’day Group is one of Australia’s leading and fastest growing tourism companies. With 300+ properties, and a portfolio that spans from holiday parks to...

  • CRM Marketing Specialist

    3 months ago

    Greater Adelaide SA, Australia G'day Group Full time

    Be part of the growth of a South Australian success story - Join the leading Marketing team in South Australia - Fun, energetic and open culture with great discounts for you and your family **About Us** G’day Group is recognised as Australia’s largest regional accommodation provider and a leading tourism organisation in Australia. The business has an...

  • Marketing Specialist

    7 months ago

    Greater Adelaide SA, Australia Fallon & Co. Full time

    Are you ready to unleash your creativity and marketing prowess in a role that screams opportunity, growth, and fun? **About us** The ‘A’ symbol in Fallon & Co. means “create your reality”, and that is exactly what we do. We redefine reality for our clients, turning their business vision into tangible outcomes. We are a young, rapidly growing...

  • Marketing Specialist

    6 months ago

    Adelaide Region SA, Australia HAYS Full time

    Shape Micro-X’s brand by joining the team as the sole Marketing Specialist. **Your new organisation** Micro-X is an ASX-listed hi-tech company that pioneers cutting-edge products for global health and security markets. Their proprietary x-ray emitter technology, developed in-house, drives their mission to revolutionise the industry. With a fully...

  • Strategic Partnership Specialist

    2 months ago

    Greater Adelaide SA, Australia Housing Choices Australia Full time

    **Introduction**: **Join us and share our Vision**: Since 1988, Catherine House Inc. has provided inner-city services, supporting women out of homelessness, for women over 18 years of age and unaccompanied by children. It offers crisis, mental health, and longer-term supported accommodation, as well as supporting many others via outreach services or through...

  • Marketing Specialist

    6 hours ago

    Adelaide Region SA, Australia HAYS Full time

    An exciting opportunity to showcase your Marketing skills for a leading growing organisation. **Your new company** The Polygon Group has been around for over 35 years providing Australians with rental solutions, offering people the chance to follow their passion - to create, to learn, to play. The Polygon Group now has 5 brands trading under their banner...

  • Entry Level Digital Marketing Sales Specialist

    6 months ago

    North Adelaide, Australia Marketing Sweet Full time

    Looking for a career in Sales? Choose to become a Entry Level Digital Marketing Sales Specialist | Sales Consultant. New to being a Sales Specialist/Sales Consultant, no worries, we will train you. Got some experience, even better. We are seeking a friendly, trustworthy outgoing individual to join our sales team. While this role is predominantly sales...

  • Entry Level Digital Marketing Sales Specialist

    7 months ago

    North Adelaide, Australia Marketing Sweet Full time

    Position Title: Entry Level Digital Marketing Sales Specialist | Sales Consultant Employment Type: Full-time or Part-time, Permanent & Casual Location: North Adelaide, SA 5006 **Salary**: $1,220.00 - $1,880.00 per week + Commission and Performance Bonus Are you seeking an exhilarating opportunity to join a top-tier digital marketing agency? Marketing...

  • Regional Strategic Pursuits Lead, Apna

    2 months ago

    Greater Adelaide SA, Australia Mott MacDonald Full time

    Regional Strategic Pursuits Lead, APNA **Country**:Australia**Position Location**:Adelaide, Australia / Brisbane, Australia**Contract Type**:Permanent**Work Pattern**:Full Time**Market**:Various**Discipline**:Business development**Job Ref**:5683**Recruiter Contact**:Ian Ormesher**Regional Strategic Pursuits Lead, APNA** **Together, we open opportunities...

  • Marketing Communications Specialist

    4 months ago

    Greater Adelaide SA, Australia Gaming Laboratories International Full time

    Marketing Communications Specialist Adelaide, Australia Gaming Laboratories International (GLI) is seeking a Marketing Specialist to join our global Marketing team. This is an in-office position that may be based out of either our Adelaide or our Sydney office. Who We Are Wherever there is legalized gambling, jurisdictions have a set of regulations by which...

  • Marketing and Digital Specialist

    7 months ago

    Greater Adelaide SA, Australia Elders Full time

    Nurture. Grow. Thrive Accepting a role with Elders means you will be joining a team ready to support and grow your career. Be part of a culture that has been in the making for more than 185 years, a culture so strong it is almost tangible. Elders is one of Australia’s most trusted and iconic companies with a diverse portfolio of businesses. As a leading...

  • Strategic Marketing Professional

    4 weeks ago

    Adelaide, South Australia Halcyon Knights Full time

    Halcyon Knights is a state government department seeking an experienced Strategic Marketing Professional to join its team in North Terrace for immediate employment.This role offers a unique opportunity to work on high-profile campaigns with significant budgets, collaborating closely with key stakeholders to drive strategic marketing initiatives.Lead and...

  • Field Marketing Specialist

    7 months ago

    Greater Adelaide SA, Australia Fivecast Full time

    Join our mission to make the world a safer place - World-leading, cutting-edge digital intelligence solutions - Progression opportunities and share options **About the Role** Our Field Marketing Specialist will be an integral member of the global Fivecast Marketing team, supporting the execution of the global marketing plan across APAC. They will help to...

  • Strategic Marketing Campaign Lead

    4 weeks ago

    Adelaide, South Australia Frontline Retail SA Full time

    Role OverviewA highly skilled Campaign Specialist is required to drive strategic marketing initiatives for a national retailer. This role involves managing end-to-end campaigns across various platforms, ensuring impactful results and brand awareness.About the CompanyFrontline Retail SA is a well-established national retailer renowned for its high-quality...

  • Digital Marketing Specialist

    6 hours ago

    Adelaide Region SA, Australia Adelaide Venue Management (AVM) Full time

    Be empowered to get creative in a culture that thrives on innovation - Great opportunity for growth & development - The buzz of the Events industry! Adelaide Venue Management Corporation (AVM) operates three of Adelaide’s most iconic event venues: Adelaide Convention Centre; Adelaide Entertainment Centre; and Coopers Stadium. A rare opportunity has become...

  • Market Leader

    7 months ago

    Greater Adelaide SA, Australia GHD Full time

    Bring your curiosity and determination to make a positive impact on the future of transport, and we’ll help you go all the way. Join our team of globally connected specialists to help solve complex transport challenges and experience groundbreaking projects from idea to delivery, and beyond. **As Market Leader - Transportation you will have professional...

  • Biosciences Sales Specialist

    7 months ago

    Greater Adelaide SA, Australia Thermo Fisher Scientific Full time

    **About us**: The Biosciences Sales Specialist will be based in Adelaide, Australia and the role is a FTH parental leave replacement role reporting to the Sales Manager, Biosciences - ANZ. Main focus for this role will be to sell and promote all products represented by the Biosciences Division (BID) of the Life Sciences Group (LSG), manage existing accounts...

  • Biosciences Sales Specialist

    7 months ago

    Greater Adelaide SA, Australia Thermo Fisher Scientific Full time

    **About us**: **Position Summary**: The Biosciences Sales Specialist will be based in Adelaide, Australia and the role is a FTH parental leave replacement role reporting to the Sales Manager, Biosciences - ANZ. Main focus for this role will be to sell and promote all products represented by the Biosciences Division (BID) of the Life Sciences Group (LSG),...

  • Entry Level Digital Marketing Assistant

    3 months ago

    North Adelaide, Australia Marketing Sweet Full time

    We Are Hiring an Entry Level Digital Marketing Assistant for Our Customer Service Team! **Attitude Over Experience, Every Time!** Start Your Career with Australia’s Leading Marketing Company - Join a Supportive Team & Receive Ongoing Daily Training - Work with a Fun, Young Team - Quarterly Company-Wide Events Degree Preferred, But Customer Service...