Marketing & Publicity Executive (12-month Fixed
1 month ago
**_Welcome to Warner Bros. Discoverythe stuff dreams are made of._**
**Who We Are **
When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the_ creators_ bringing them to your living rooms and the _dreamers_ creating what’s next
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Warner Bros. Consumer Products (WBCP), extends the Studio’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBCP partners with best-in-class licensees globally on an award-winning range of toys, fashion, home décor, and publishing inspired by franchises and properties such as DC, Wizarding World, Looney Tunes, Hanna-Barbera, HBO, Cartoon Network and Adult Swim. With innovative global licensing and merchandising programs, retail initiatives, promotional partnerships and themed experiences, WBCP is one of the leading licensing and retail merchandising organizations in the world.
**Position Responsibilities**
Marketing
- Administrative work relating to all retail marketing campaigns, including social media & digital approvals, sourcing prize packs/prize fulfillment & GWP’s
- Update brand decks & brand one pagers as required
- Provide social media assets to licensees & retailers and co-ordinate approvals with relevant Global teams
- Support Senior Manager, Marketing, Retail & Communications with the planning, management, and execution of events
- Work with external vendors and agencies, ensuring the most competitive price for the products required for retail POS, events, and all other departmental needs
- Create campaign summary reports for all retail marketing campaigns
- Liaise with Global teams where required, ensuring timely responses
- Be a “Brand Ambassador” and ensure our brands are always represented according to Brand Guidelines
- General support for Senior Manager, Marketing, Retail & Communications as required
- Work cross functionally across all Warner Bros. Discovery divisions ie. request latest TV ratings, theme park updates, franchise updates
Publicity
- Work with ANZ PR agency to brief in ANZ campaigns
- Provide ANZ PR agency with relevant information to successfully execute campaigns: for example, product samples, images & product information
- Work with Global PR team to ensure all local publicity content is approved
- Build and distribute quarterly newsletter
- Maintain updated partner lists for quarterly Consumer Products newsletter
Sales Support
- Work with the sales team to develop marketing campaigns relating to their product categories
- Work with sales team to develop relevant sales tools
- Contribute to the development & presentation of retail campaign pitches
**Work Experience**
- 3+ years experience in marketing and retail
- Experience with client relationships, agencies and/or suppliers
- Digital and social experience will be highly regarded
**Knowledge/Skills**
- Bachelor’s Degree or equivalent desirable
- Excellent communication skills & confidence dealing with external parties
- Passion for Warner Bros. brands & the retail industry
- Must have a positive and can-do attitude
- Experience in the Licensed/Entertainment Industry a bonus
- Social media knowledge and experience
- Client management and negotiation skills
- Work well under pressure; with superior customer service orientation skills
- Strong organizational skills with ability to manage multiple priorities and the ability to take initiative
- Knowledge of Acrobat/Adobe Photoshop
- High level interpersonal and communication skills, both written and verbal
- Demonstrated ability to identify opportunities, partner effectively with internal and external parties and drive to execution
- Responsible, accountable and results-oriented
- Strong decision making and problem-solving capabilities
- Excellent attention to detail with high level of accuracy under pressure
- A strong team player who contributes to an environment that embraces constant change and innovation
**How We Get Things Done**
**Championing Inclusion at WBD
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