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Marketing Executive

5 months ago

Gold Coast, Australia Chang3 Full time

**Location**: Gold Coast, Australia

**Pay Range**: $110,000 to $150,000 incl. of Superannuation.

**Start Date**: 1st of August 2023

Are you a Gamechanger? We don’t want average. We want the very best.

CHANGE was founded in 2020 with a very clear vision to be a global leader in the health and wellness industry. Our innovative franchise model has seen rapid expansion across Australia with 25 territories to open by June 2024.

We are seeking a highly skilled and experienced Marketing Executive to join our dynamic team. As a Marketing Executive, you will be responsible for developing and implementing marketing strategies, allocating budgets, managing brand image and positioning, driving member retention and growth, and enhancing our digital and social media presence. You will have a team of marketing creatives that will include content creation and graphic design and a marketing coordinator to assist you in executing your strategies.

This is a hands-on role that requires collaboration with cross-functional teams, overseeing marketing planning and activities, developing effective sales tools and collateral, managing digital platforms and relationships, and ensuring consistent brand messaging and member experience.

Any experience across travel and events will be a bonus as we continue to develop our sub brands in these markets.

We are a multi brand company that requires precise execution and positioning. Our sub brands include:
**Responsibilities**:

- Develop and implement marketing strategies, advertising, and promotional activities.
- Manage marketing budgets and allocations with accurate reporting and analysis to improve.
- Conduct comprehensive market research and competitor analysis.
- Collaborate with cross-functional teams to align marketing efforts with business objectives.
- Identify and facilitate partnerships, and campaigns to drive brand awareness and sales growth.
- Develop multi-channel marketing communications for member retention and growth.
- Maintain brand messaging and visual identity across all touchpoints.
- Develop sales tools and marketing collateral in collaboration with the franchise partners.
- Manage digital and social media channels for brand awareness and engagement.
- Oversee the company website and ensure alignment with the overall marketing strategy.
- Liaise with third-party agencies and suppliers for marketing execution.
- Create engaging internal communications and provide media and reputation advice.
- Supervise and mentor direct staff.

**Requirements**:

- Proven track record of results and brand growth in your current role.
- 5+ years of experience in a similar hands-on role.
- Previous experience across all marketing channels.
- Proven experience in marketing planning, campaign development, and implementation.
- Strong analytical skills and ability to interpret market data.
- Ability to manage multiple projects successfully, delivering objectives while keeping an eye on the detail.
- Technically savvy, with proficiency in Microsoft Office, Google Suite and Teams environment.
- Excellent communication and collaboration skills.
- Experience in managing third-party agencies/suppliers.
- Knowledge of CRM systems and customer communication strategies is advantageous.

**About us**

CHANGE is a class-based health and wellness brand with an appetite for adventure and excitement.
We don’t like vanilla ice cream. We truly give a f*#k about people and love what we do. We have the opportunity to bring CHANGE to the World and we will. We want to be seen on the same level of marketing and branding as Nike, Apple and Budweiser.

**If this opportunity sounds like the next step in your career, Please press “APPLY” for this position**

**Closing Date**: Friday 16th July 2023

**Salary**: $110,000.00 - $150,000.00 per year

Schedule:

- 8 hour shift

Ability to commute/relocate:

- Gold Coast, QLD: Reliably commute or planning to relocate before starting work (required)

**Experience**:

- Marketing Executive: 5 years (preferred)

Work Authorisation:

- Australia (preferred)

Work Location: In person

Application Deadline: 16/07/2023
Expected Start Date: 01/08/2023