Marketing Specialist
6 months ago
Melbourne - Contract
**Marketing Specialist - 12 Months Maternity Leave Cover**:
- Part time 22.5 hours a week
- Hybrid working arrangements
- Premium retirement living organisation
**About the company**
This owner, developer and operator of premium retirement living communities has been operating successfully for over 20 years. Locally owned, they offer a range of lifestyle benefits that makes their residents happy to call their beautiful villages home.
**About the role**
In this part time role, as the Marketing Specialist within the Sales team, you will play a vital role in implementing an integrated marketing strategy for the company’s living communities. Your focus will be on boosting inquiries and sales, promoting its locations as the preferred choice within the local community. This strategic approach aims to positively impact the company’s profitability and overall asset value. The role is set to commence at the beginning of March and will extend for a duration of 12 months.
**Key responsibilities**
- Work with Property Consultants to develop and implement local marketing initiatives.
- Utilise CRM data to drive marketing activity and monitor competitor activity.
- Develop projections and costs for marketing strategy in line with budget.
- Village Sales Support including, working in conjunction with GM Retirement, Property Consultant and Development teams in assessing sales performance, needs and wants of the village sales teams, to improve sales levels.
**Skills and Experience**
- Proven experience working in a communications role.
- Experience within the retirement industry preferred but not essential.
- Proficiency in utilising search engine optimisation & search engine marketing.
- Professional with impeccable grooming & presentation skills.
**Additional Information**:
- Hybrid working arrangements.
- Part time 22.5 hours a week.
- Ablility to work out of any of their 3 offices - located in the East, City Fringe and West of Melbourne
**Reference Number**:
BBBH19474_1705902528
**Contact**:
Taylah Bunting
03 8610 9600
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