Marketing Specialist

2 months ago

Melbourne, Australia Martha Jewellery Full time

**Job Title / Position**: Marketing Specialist

**Work type**: Full-time

**Tenancy**: Permanent position

**Hours**:38 hours/week

**Salary**: $80,000 - $90,000

**Description**:
Pearl Excel and Jewellery (Matha Jewellery) is a renowned Australian brand that showcases the rarest and most exquisite pearls from around the world. As a leader in contemporary pearl jewellery design, we offer a unique blend of elegance, sophistication, and modernity through our distinctive collections. Our designs range from classic pearl strands to innovative and fashion-forward pieces, each created with a commitment to quality craftsmanship and an eye for contemporary aesthetics. Our collections reflect a harmonious balance of tradition and innovation, catering to both timeless and modern tastes.

Guided by our Vision, Mission, and Values, Pearl Excel and Jewellery is dedicated to delivering an exceptional customer experience. We strive to provide not only high-quality jewellery but also valuable education about diamonds, pearls, and gemstones, ensuring that our clients make informed decisions and enjoy a personalized, memorable experience when choosing their perfect pieces.

**About the role**:
We are currently seeking a creative and dynamic Marketing Specialist to join our team. In this role, you will be instrumental in developing and executing our marketing strategies to elevate our brand visibility, engage our target audience, and drive growth. You will take the lead in creating innovative marketing campaigns and content that resonate with our diverse clientele, particularly focusing on expanding our digital presence and enhancing customer engagement across various channels.

**As our Marketing Specialist, you will be responsible for**:

- Develop and expand our social media presence, aligning content and campaigns with organizational goals to build brand awareness and customer loyalty.
- Implement, manage, and report on commercial marketing activities, including high-impact market excitement campaigns that drive customer engagement and sales.
- Prepare detailed weekly marketing reports that analyze performance metrics and provide actionable insights for continuous improvement.
- Lead the execution of our comprehensive multi-channel marketing plan and manage the calendar of key marketing activities, ensuring seamless integration across all platforms.
- Formulate and refine marketing strategies, including pricing, promotion, product positioning, market placement, and sales tactics to maximize market share and profitability.
- Collaborate closely with cross-functional teams, including product development, sales, and customer service, to synchronize activities and ensure the successful launch of new products and initiatives.
- Utilize integrated marketing techniques to effectively promote new product testing, launches, channel coverage, retail visibility, and other key business drivers.
- Support the maintenance, development, and optimization of internal tools, including databases, intranet sites (e.g., partner portals), and the public website to enhance internal communication and customer engagement.
- Efficiently manage campaign budgets by accurately estimating monthly costs, monitoring expenses, and reconciling any discrepancies to stay within budgetary constraints.
- Conduct in-depth market research on keywords, consumer trends, and competitive brands, compiling comprehensive marketing research, competitive analyses, and campaign results to inform strategic decisions.
- Drive the execution of market objectives, policies, and programs through competitive analysis to support the company’s growth and development objectives.

**Skills and experience requirements**:

- A qualification in Business or Marketing, or a related field.
- A minimum of 2 years of experience as a Marketing Specialist or in a similar marketing role.
- A creative mindset with a strong eye for detail and aesthetics.
- Excellent verbal and written communication skills, with the ability to craft compelling content and messaging.
- Mandarin language skills are highly regarded and beneficial for targeting specific market segments.
- Highly organized with the ability to meet strict deadlines and manage multiple tasks simultaneously in a fast-paced environment.
- Strong understanding of SEO, KOL (Key Opinion Leaders), Google AdWords, Google Analytics, social media advertising, and other digital marketing tools and platforms.
- Proven experience in managing and optimizing digital marketing and social media campaigns to drive engagement and conversion.
- A strategic, target-oriented, and data-driven approach with strong analytical and reporting skills to measure the success of marketing initiatives and campaigns.

**Job Types**: Full-time, Permanent

Pay: $80,000.00 - $90,000.00 per year

Work Location: In person

Application Deadline: 22/10/2024

  • Digital Marketing Specialist

    1 month ago

    Melbourne, Victoria, Australia Online Marketing Gurus Full time

    About the RoleWe are seeking a highly skilled and experienced Account Manager to join our team at Online Marketing Gurus. As an Account Manager, you will be responsible for managing client relationships, developing and executing marketing strategies, and driving business growth.Key ResponsibilitiesManage client relationships and develop strategic marketing...

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia Cotton On Group Full time

    Job Title: Marketing SpecialistWe are seeking a skilled Marketing Specialist to join our team at {company}. As a Marketing Specialist, you will be responsible for developing and implementing marketing strategies to promote our products and services.Key Responsibilities:Develop and implement marketing campaigns to reach our target audienceCollaborate with...

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia St Vincent's Hospital Full time

    We are seeking a highly skilled Marketing Specialist to join our team at {company}. The ideal candidate will have experience in developing and implementing marketing strategies that drive business growth and engagement.Key responsibilities include:Creating and executing marketing campaigns to reach target audiencesDeveloping and maintaining marketing...

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia T2 Tea Full time

    Job Title: Marketing SpecialistJob Description: We are seeking a skilled Marketing Specialist to join our team. The ideal candidate will have a proven track record of developing and implementing effective marketing strategies.Main Responsibilities:Develop and execute marketing campaigns across various channels.Collaborate with the sales team to align...

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia Mondelez International Full time

    We are seeking a skilled Marketing Specialist to join our team at {company}. As a Marketing Specialist, you will be responsible for developing and implementing marketing campaigns to reach our target audience and drive sales. Your primary goal will be to increase brand awareness and drive website traffic through social media, email marketing, and content...

  • Marketing Specialist

    6 months ago

    Melbourne, Australia AGL Energy Full time

    Powering Australian Life. At AGL, we believe energy makes life better. That’s why we’re passionate about powering the way Australians live, work and move. Like you, we believe that the world is going through extraordinary challenges. We don’t shy away from the tough questions and we consider the answers carefully. We work in partnership with our...

  • Marketing Specialist

    5 months ago

    Melbourne, Australia MIBC Full time

    Join Our Team as a Marketing Specialist! Are you a dynamic and creative marketing professional looking for a new opportunity to make a significant impact? Look no further! We are actively seeking a talented Marketing Specialist to join our growing team. **About Us**: MIBC, a recognized RTO/CRICOS provider, is dedicated to delivering exceptional education...

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia Optus Full time

    Job DescriptionWe are seeking a Marketing Specialist to join our team. The ideal candidate will have a strong background in marketing and be able to develop and implement effective marketing strategies.Key Responsibilities:Develop and implement marketing campaignsMonitor and analyze marketing metricsCollaborate with cross-functional teams

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia Gorilla Jobs Full time

    About the Role: As a Marketing Specialist at Company Name, you will be responsible for developing and implementing marketing campaigns to promote our products and services.Key Responsibilities:Develop and execute marketing strategies to reach target audiencesCollaborate with cross-functional teams to align marketing efforts with business objectivesMonitor...

  • Marketing Specialist

    3 months ago

    Melbourne, Australia Penfold College Full time

    **About Us**: Penfold College is a leading education provider in Melbourne, offering a wide range of courses in Business, Childcare, Ageing Support, Automotive, and English Language. We are dedicated to delivering quality education and fostering a supportive learning environment for our students. We are seeking a talented and motivated Marketing Specialist...

  • Marketing Specialist

    1 month ago

    Melbourne, Victoria, Australia WTW Full time

    We are seeking a skilled Marketing Specialist to join our team in Melbourne. The successful candidate will be responsible for contributing to strategy and campaign development across our Health, Wealth & Career segment, with a focus on innovation in our approach.The RoleAs a member of our friendly, high performing team, the successful candidate will...

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia UniSuper Full time

    We are seeking a Marketing Specialist to join our team. The ideal candidate will have exceptional communication skills and be able to effectively promote our brand.Key Responsibilities:Develop and implement marketing campaigns to increase brand awarenessCollaborate with the sales team to identify new business opportunitiesAnalyze market trends and provide...

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia Gorilla Jobs Full time

    At {company}, we're looking for a talented Marketing Specialist to help us drive brand awareness and engagement. Key responsibilities include developing and executing marketing campaigns, analyzing market trends, and collaborating with cross-functional teams.Main Responsibilities:Develop and implement marketing strategies aligned with business...

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia NCS Australia Full time

    We are seeking a highly skilled Marketing Specialist to join our team. Key responsibilities include developing and implementing marketing campaigns, analyzing data to measure campaign success, and collaborating with cross-functional teams to drive business growth.Our ideal candidate is a creative and results-driven professional with a passion for marketing...

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia Cambridge University Press Full time

    About the RoleWe are seeking a Marketing Specialist to join our team, responsible for developing and implementing marketing campaigns to increase brand awareness and drive sales.Key ResponsibilitiesDevelop and execute marketing campaigns to achieve business objectivesCollaborate with cross-functional teams to ensure alignment and supportAnalyze campaign...

  • Marketing Specialist

    3 months ago

    Melbourne, Australia Rinnai Australia Full time

    **Multi-faceted role supporting projects, technology, events & digital**: - ** Opportunity for personal growth and development**: - ** Global Leader in hot water & climate products** Welcome to **Rinnai Australia.** A market leader in hot water, heating, air conditioning and renewable energy appliances for both commercial and domestic markets. Our people...

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia Pitcher Partners Full time

    Job DescriptionWe are seeking a skilled Marketing Specialist to join our team. Primary responsibilities include developing and executing marketing campaigns to promote the company's brand and products.Main ResponsibilitiesDevelop and implement marketing strategies to increase brand awareness and drive sales.Manage and maintain the company's social media...

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia Swinburne Full time

    We are seeking a skilled Marketing Specialist to join our team. The ideal candidate will have a strong background in brand development and a passion for creating engaging content. In this role, you will be responsible for developing and implementing marketing strategies to promote our products and services.

  • Marketing Specialist

    4 weeks ago

    Melbourne, Victoria, Australia 4 Healthcare Recruitment Full time

    We are seeking a skilled Marketing Specialist to join our team at {company}. The successful candidate will be responsible for developing and implementing effective marketing strategies to promote our products and services. The ideal candidate will have a strong understanding of marketing principles and be able to analyze data to inform their decisions.Key...

  • Marketing Specialist

    5 months ago

    Melbourne, Australia Montgomery International Consultants Full time

    Advertiser: MONTGOMERY MEDIA PTY LTD Position: Marketing Specialist Full Time, Permanent Annual Salary: $72000+super A leading immigration and education consultancy is seeking a talented Marketing Specialist to join our dynamic team in Melbourne. This is a full time and permanent position. You’ll focus on digital and events marketing and contribute to...