Marketing Manager

7 months ago

Coburg, Australia Rent A Recruiter Full time

**The Role**

You will lead the marketing efforts at one of our newest and most unique properties. Managing the strategy, planning and activation for a portfolio of brands on-site including the Adina Apartment Hotel Pentridge Melbourne, The Interlude exclusive urban retreat, North & COMMON restaurant, Olivine wine bar and Chapter Place conferencing and events. Reporting to the General Manager with a dotted line to the central marketing team, you will work closely with the on-property, national sales, central marketing and communications teams to achieve business goals.

Key responsibilities:

- Develop annual marketing plans for all brands working with cross-functional teams to align on business needs, and to drive revenue
- Manage related budgets, tracking and reporting, with regular updates on progress and optimisation to increase performance
- Activate marketing initiatives such as tactical campaigns, digital, print, on-property, special events and local partnerships
- Create and manage content for all brands across all channels including websites for hotel, restaurant, bar, and TFE Hotels and third-party websites, social media, and digital signage
- Lead new photography for all brands including planning, logistics and delivery of final assets
- Help to develop compelling hotel packages that appeal to target segments, leveraging partnerships with promotion across channels
- Lead social media plans, calendar and activity for all brands including agency and community management
- Manage search engine marketing and optimisation for restaurant and bar websites
- Lead creative delivery across print and digital for all brands and manage new design briefs working with freelancers, agencies or internal design team
- Manage hotel collateral stock including usage, cost and re-ordering
- Manage and maintain hotel-based brand portfolio databases, and lead acquisition and engagement activities
- Prepare marketing updates and present at owner and key stakeholder meetings

A little more about you.
- Substantial work experience relevant to the role, including hospitality, hotels, meeting and/or events
- Demonstratable experience in building successful and integrated marketing plans, and driving marketing activations across multiple areas
- Analytical and able to interpret and manage marketing data and budgets
- Exceptional organisational and planning skills, with the ability to manage multiple projects and stakeholders in a dynamic environment
- Good stakeholder management with a collaborative style, and the ability to build and foster strong working relationships to deliver results
- Confident communicator with strong verbal, written and presentation skills, and an attention to detail
- Design and visual flair, with the ability to write great content that really drives customer engagement
- Passion for people, processes, and problem solving with a practical approach
- Either formal tertiary qualification in Marketing or other relevant vocational qualifications or suitable experience

A little bit more of the additional benefits.
- Enjoy global hotel discounts for you and your family and friends, travel and wellness discounts
- Paid Birthday leave to celebrate the day and eat cake
- Treat your taste buds at our food and beverage outlets inclusive of some cool bars with amazing views, showing your team card for a discount
- Additional paid leave days to attend to the things in life that are important to you
- Paid parental leave and more
- _______________________________

Life at TFE is brimming with possibility. We’re the only international hotel group headquartered in Sydney, and we’re looking for passionate people ready to dive in and move with us. Today, we have seven brands, with 69 hotels, in six countriesand we’re not stopping there, with 20 new hotels underway and more in the pipeline. Everyone at TFE is invited to take ownership and help shape our future. If you’re authentic, flexible and talented, you’ll find more than you expected, and we’ll support you every step of the way.

**Job Types**: Full-time, Permanent

**Salary**: $100,000.00 - $120,000.00 per year

Ability to commute/relocate:

- Coburg, VIC: Reliably commute or planning to relocate before starting work (required)

Work Authorisation:

- Australia (required)

Work Location: In person

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