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Consumer Insights Manager
3 weeks ago
If you are curious & creative, invested in not only your own success but also the growth of others, and believe in building the Great Australian Food Company, then you might be the one for us
Consumer Insights Manager
Bega Group is seeking a market research and strategic expert to be the voice of our consumer for our market leading product portfolio. You will be the conduit between the customer and our business, gathering data from diverse sources and making recommendations to improve the position and profitably of our products. As the Consumer Insights Manager, it will be your mission to manage all internal and external market research, reviewing intelligence and providing strategic advice. You will be working within a small insights team, partnering with the wider team to have maximum impact on our much-loved product portfolio
To be successful in the role we are seeking an exceptional Consumer Insights Manager with proven expertise in the design, analysis and interpretation of qualitative and quantitative research, with the expertise to create meaningful and intelligent recommendations on how best to capitalise on our opportunities. You will ideally have sound knowledge of our product portfolio and be excited to develop a comprehensive understanding of our services and markets and be driven to guide the role they play in our consumers’ lives.
You will have the proven ability to unlock opportunities to achieve value growth across a vast product portfolio The Bega Group are in high growth mode, if you are looking to develop your career then now is the time to join the Great Australian Food Company, with our focus on creating great food, inspiring great people, having great aspirations and working for the greater good.
**Responsibilities**:
- Lead the design and execution of Consumer and/or Shopper research projects- Support (sometimes lead) the Brand Marketing team on the development and review of portfolio strategies, innovation strategy, nutrition strategy, sustainability strategy, all brand positioning work-
- Lead all required research planning processes across our brands and innovation initiatives and partner brand managers on relevant external agency collaborations- Lead the dissemination of data-driven insights that drive better strategies and opportunities for growth of the organization- Manage all projects within allocated timeframes and budgets and manage variances promptly with leader or key stakeholders.
About you- Vast experience in market research, agency or client side, with strong skills in design and implementation of consumer research (qualitative, quantitative, sensory), category management or sales analytics.- Solid track record of working in fast moving consumer goods (FMCG), with experience in innovation processes, shopper activation and category management and development-
- Experience in mining sales scan data (Nielsen, IRI, Quantium) and shopper data- Talented storyteller with skilled written and oral presentation skillsThe Bega Group Story
The Bega Group is home to many trusted and iconic food and beverage brands. Whether it’s VEGEMITE on toast, a Big M on the go or a Zooper Dooper on a hot day - you've probably grown up enjoying the iconic products we proudly manufacture every day.
Our growth story of becoming a successful ASX 200 listed company with an annual turnover in excess of $3 billion and approximately 4,000 employees, is made possible by our dedicated workforce who live and breathe our values every day. We have a strong regional focus and proudly support the communities where we work, live and play. At the Bega Group, we are proud of our heritage and will continue to build great opportunities to encourage our people to develop and thrive. Come and be a part of our success story as we continue to build The Great Australian Food Company through creating Great Food for a Better Future
Life at the Bega Group
Company culture and our values are very important to us. From flexible working arrangements and regular social catch ups, we’re committed to fostering a supportive and agile work environment for our team.- Join a dedicated, forward-thinking and innovative culture- Grow with us, through opportunities for career development and progression- Contribute by giving back to your community through charities we partner with- Access to mental and physical health programs through our wellbeing portal and programs- Enjoy excellent employee benefits, including flexible working, purchased leave options and salary continuance insurance
Applications
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