Search Marketing Manager, Perfomance Marketing, Apac

4 months ago

Sydney, Australia Amazon Commercial Services Pty Ltd Full time

4+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building and optimizing multiple, simultaneous marketing campaigns
- Experience managing or working within cross-functional marketing and creative teams

We are looking for an experienced Search Marketing Manager to lead search marketing programs that drive customers to the site, generate demand, and help grow the Amazon brand in Australia. The Search Marketing Manager will leverage data, customer insights and tools to drive efficient growth for the business.

Key job responsibilities

**Specifically, the Search Marketing Manager will**:

- Develop and execute strategies across search channels (in particular paid search) and SEO, to optimise external traffic and drive customer acquisition, to deliver profitable growth;
- Determine the appropriate methods and systems of metrics for measuring and monitoring marketing effectiveness, including brand awareness, brand equity, and sales results;
- Develop deep channel insights and understanding in partnership with retail teams, other marketing channel teams, and international stakeholders;
- Translate channel insights into test plans, product/feature proposals, and opportunities for optimisation;
- Create and present high-quality documents and presentations to senior leadership both inside and outside the company;
- Build a strong customer experience, understanding the potential impact of new functionality or features on customer experience or the brand.

Sydney, NSW, AUS
- Experience in multi-territory campaign management
- Experience in digital marketing and content production timelines and process

**Acknowledgement of country**:
In the spirit of reconciliation Amazon acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.

**IDE statement**:
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer, and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected attributes.

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