Lifecycle Manager

4 months ago


Melbourne, Australia Creative Natives Full time

Join Us in Shaping Young Futures for Australians

**Year13** is a purpose-driven digital enterprise that is on the hunt for a Lifecycle Marketing Manager to join their team and make a real impact on the lives of young Australians

The Lowdown

Key Stuff You'll Be Doing
- Whip up and execute brilliant strategies that keep their users hooked.
- Join forces with the content team to create awesome, relatable content.
- Set up automated customer journeys - onboarding, re-engagement, and win-backs.
- Get cozy with user data to personalize their efforts.
- Keep an eagle eye on KPIs and A/B test for perfection.
- Collaborate with the product team for cool in-app features.
- Stay in the loop on industry trends.

What We're Looking For
- Proven experience in lifecycle marketing (2+ years), especially in education or tech.
- Be a wizz on marketing automation tools (Braze is a big plus)
- Data geek with solid analytical skills.
- A way with words - your communication is on point
- Creative thinker who's all about killer campaigns.
- Team player - we're all in this together.
- Bonus: Know the education sector



  • Melbourne, Victoria, Australia Australia Post Full time

    About the OpportunityAustralia Post is seeking an experienced B2B Lifecycle Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for developing and executing omnichannel lifecycle marketing campaigns to drive customer engagement, cross-sell, up-sell, nurture, retention, and win back.Key ResponsibilitiesDevelop...


  • Melbourne, Australia Wesfarmers OneDigital Full time

    Are you interested in joining the dream team at Wesfarmers OneDigital? Good call. We’re an exciting new digital enterprise with big ideas, supporting some of Australia’s most trusted and iconic brands focussed on making lives better for people all around Australia. We’re well on our way towards bringing the best of digital and data possibilities...


  • Melbourne, Australia Bupa Full time

    The Customer Experience & Design team’s mandate is to accelerate Bupa’s Health Insurance business through the delivery of exceptional customer experiences. As key part of a rapidly growing team, this role will drive outcomes and work with the entire organisation to solve complex problems using experimental and innovative approaches. Bupa is on a Customer...


  • Melbourne, Victoria, Australia One Pass Full time

    {"title": "Lifecycle Marketing Manager", "description": "Unlock the Power of Lifecycle MarketingAt One Pass, we're on a mission to revolutionize the way we engage with our customers. As a Lifecycle Marketing Manager, you'll play a critical role in developing and executing strategies that drive customer loyalty and retention.Key Responsibilities:Develop...


  • Melbourne, Victoria, Australia One Pass Full time

    About the RoleWe are seeking a highly skilled Lifecycle Marketing Manager to join our team at One Pass. As a key member of our 1:1 and Lifecycle Marketing team, you will be responsible for planning and optimizing omnichannel lifecycle marketing campaigns to acquire, engage, and retain One Pass members across email, SMS, app, and web.Key...


  • Melbourne, Australia Xero Full time

    **How you’ll make an impact**: As a Lifecycle Marketing Manager for Small Business, you’ll be leading a talented team of #humans who play a crucial role in driving Xero’s global lifecycle and engagement strategy, by orchestrating #beautiful experiences to our small business customers that truly delight and inspire action. **What you'll do**: - Work...


  • Melbourne, Australia Australian Bureau of Meteorology Full time

    Executive Level 2 Upper, Ongoing - Melbourne You will have a strategic influencer mindset, be supremely analytical and an exceptional communicator and will be working closely with your peer leadership team members to ensure a seamless co-ordinated delivery addressing lifecycle, maintenance upgrades and service stability initiatives. **How to register**: -...


  • Melbourne, Australia Origin Energy Full time

    Define and deliver customer communications across the customer lifecycle - Initial 12 month contract with potential for extension - Melbourne based **Delivering good energy starts from within** It’s an exciting time to join Origin. Creating a great place to work means together we’re progressing our ambition to lead the energy transition through cleaner...


  • Melbourne, Australia REA Group Full time

    - Experience Hybrid working arrangements in a flexible environment - ex: Work from the office or home in a rhythm that suits you- Permanent role based in Melbourne We're REA - REA Group is not your average digital business. From humble beginnings in a garage in Melbourne’s east in 1995, we have grown into a leading global digital business, specialising...


  • Melbourne, Victoria, Australia RACV Full time

    Location: Melbourne, Victoria | RACV Head Office Employment Type: Fixed Term Full Time Compensation: Competitive salary | Discounts on selected RACV products About RACV RACV is a multifaceted organization that extends beyond its well-known roadside assistance and insurance services. It encompasses a vast array of Travel and Leisure experiences, as well as...


  • Melbourne, Victoria, Australia RACV Full time

    Location: Melbourne, Victoria | RACV Head Office Employment Type: Fixed Term Full Time Compensation: Competitive salary | Discounts on selected RACV products About RACV RACV is a multifaceted organization that extends beyond its well-known roadside assistance and insurance services. It encompasses a vast array of Travel and Leisure experiences, and is a...


  • Melbourne, Australia hipages Full time

    **_Please note: _**_You will work primarily remotely in this role, you are required to travel to our Sydney HQ minimum 6 times per year_ **About the role**: A fantastic opportunity for a Customer Marketing Manager to join the hipages team is now available. In this role, you will be empowered to re-shape how hipages engages our tradies by creating seamless...


  • Melbourne, Victoria, Australia RACV Full time

    Location: Melbourne, Victoria | RACV Head Office Employment Type: Fixed Term Full Time Compensation: Competitive salary with discounts on selected RACV products About RACV RACV is a multifaceted organization that extends beyond its well-known roadside assistance and insurance services. It encompasses a vast array of Travel and Leisure experiences and is a...

  • Marketing Specialist

    4 months ago


    Melbourne, Australia Liven Full time

    Marketing Specialist - Lifecycle **Marketing Specialist - Lifecycle** **Department**:Marketing **Employment Type**:Full Time **Location**:Melbourne **Reporting To**:Amy van Stekelenburg **Description** Own and drive key projects across the B2C, B2B2C and B2B space. This role is for a generalist someone who is willing to jump in and drive any project...


  • Melbourne, Victoria, Australia Dental Corporation Full time

    About the RoleWe are seeking a highly skilled Customer Experience and Lifecycle Manager to join our team in Melbourne. As a key member of our Customer Experience & Lifecycle team, you will play a critical role in accelerating Bupa's Health Insurance business through the delivery of exceptional customer experiences.Key ResponsibilitiesAmplify the voice of the...

  • Marketing Specialist

    4 months ago


    Melbourne, Australia Liven Full time

    **Marketing Specialist - Lifecycle** **Department**:Marketing **Employment Type**:Full Time **Location**:Melbourne **Reporting To**:Amy van Stekelenburg **Description** Own and drive key projects across the B2C, B2B2C and B2B space. This role is for a generalist someone who is willing to jump in and drive any project from creating blog posts through to...


  • Melbourne, Australia Wesfarmers OneDigital Full time

    Are you interested in joining the dream team at Wesfarmers OneDigital? Good call. We’re an exciting new digital enterprise with big ideas, supporting some of Australia’s most trusted and iconic brands focussed on making lives better for people all around Australia. We’re well on our way towards bringing the best of digital and data possibilities...

  • Category Manager

    7 days ago


    Melbourne, Victoria, Australia Likewize Full time

    About the RoleWe are seeking a highly skilled Category Manager to join our Retail Accessories team at Likewize. As a key member of our team, you will be responsible for the product lifecycle and performance management of our category, driving growth and profitability through strategic planning and execution.Key ResponsibilitiesDevelop and implement category...


  • Melbourne, Australia REA Group Full time

    - Experience Hybrid working arrangements in a flexible environment - ex: Work from the office or home in a rhythm that suits you- Permanent role based in Melbourne We're REA - REA Group is not your average digital business. From humble beginnings in a garage in Melbourne’s east in 1995, we have grown into a leading global digital business, specialising...


  • Melbourne, Australia Vocus Full time

    Are you looking for an awesome place to work, where you can proudly be your authentic self, and be part of #oneteam? We are looking for a passionate team player who aligns with our values and culture, takes pride in their unique contributions, and can challenge the status quo with disruptive thinking. If this sounds like you, come and join us! The...