Head of Digital Personalisation

7 months ago

Hawthorn East, Australia Coles Group Full time

We’ve been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with 120,000 team members and a portfolio of iconic brands. At Coles Group, you’ll not only get to make a difference to millions of Aussie lives—you’ll also get to see your impact.

Want to discover opportunities that challenge you? Connect to a career that can take you places? Inspire millions of Australians to lead healthier, happier lives? eCommerce is where you’ll find the freedom, support, and inspiration to do all that and more. We’re the team at the heart of our digital transformation - the ones creating the unified experiences and inclusive services our customers want and need. Open. Innovative. Accessibility-obsessed. It’s our eCommerce team that are redefining what we do, how we do it and why. So, we can build a digital offering fit for every Australian. So, we can shape the future of retail for better. So, we can find more ways to sustainably feed our nation - today and tomorrow.

**About the role**:
As the Head of Digital Personalisation & Identity, you will lead 3 independent, but aligned practices that contribute to the strategic and operational success of Coles Digital’s ambitions to provide unified, seamless shopping experience through digital. You will the teams that provide market leading enablement tech to the digital product teams, build omnitech solutions to deliver upon our strategic priorities across the customer journey, enable and execute upon a personalised customer experience strategically, in moments that matter.

**You will**:

- Define and implement a comprehensive strategy that aligns to the business strategy and OKRs, identifying the high value opportunities for personalisation to improve experience and conversion across the customer lifecycle
- Develop and lead the efforts to grow 1st party data for scalable personalised experiences and business value
- Represent the customer in cross-functional working groups and strengthen our posture on customer data management
- Ensure the diverse team of cross-functional specialists are operating effectively against agreed roadmaps and business outcomes
- Collaborate with cross-functional peers
- Champion a culture of test and learn alongside best practice to encourage a growth mindset
- Manage technology partners
- Be a thought leader and SME

**You'll need**:

- Relevant experience in Personalisation, Omni/Marketing tech & Experimentation
- Relevant experience in Retail, FMCG or FMCS.
- Data driven background, with strong experience in using web analytics tools to analyse the customer journey online and identify opportunities for improvement
- Strong experience building relationships with and influencing senior stakeholders
- You can confidently analyse data and omni-channel user behaviour, telling stories that drive towards optimisation recommendations.
- Experience supporting digital channels in large, complex organisations; experience working in a digital-first organisation with a strong customer-centric focus

With us it’s not about the discounts (although you do get those), it’s about joining a team where your wellbeing and professional development is invested in and celebrating your contributions is the norm. And because everyone leads unique lives, we offer flexible work including work from home, additional leave and parental leave entitlements.

Job ID: 97163

Employment Type: Full time

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