Marketing & PR Manager

2 weeks ago


South Yarra, Australia Gough Recruitment Full time

Our Client is seeking a standout, energetic and passionate Marketing & PR professional to join their growing and dynamic team of highly successful Project Marketers and established Real Estate Agents.

This is an opportunity you won’t want to miss

**The Role**:

- Crafting and executing comprehensive advertising and marketing strategies for vendors from start to finish
- Offering both creative and administrative assistance to various sectors of the business
- Monitoring project campaigns daily to ensure they meet deadlines and objectives
- Identifying opportunities on social media to enhance the company brand and associated properties
- Compiling customized reports for an in-depth analysis of each listing's performance, utilizing data from Salesforce, Google Analytics, and other available resources
- Keeping clients, external stakeholders, and directors updated on all campaign activities, and providing feedback and recommendations as needed
- Collaborating closely with external suppliers, stakeholders, and creatives to ensure timely project delivery
- Conceiving, designing, and coordinating the production of various collateral such as brochures, marketing plans, flyers, videos, signage, and Information Memorandums
- Managing the company's website
- Evaluating and updating company collateral and messaging periodically to maintain relevance and competitiveness
- Editing and proofreading all company-published or distributed copy, including advertising materials, blog articles, and social media posts
- Drafting media releases and supporting journalists to secure significant editorial positions for the company and associated properties
- Working closely with media agencies to optimize project exposure
- Providing guidance and support for lead nurturing and internal sales processes
- Coordinating all marketing and communication activities, including SEM and SEO efforts
- Collaborating with directors to develop submissions and pitches for acquiring new business
- Preparing and submitting award nominations for projects and individuals
- Organizing project launches and other events
- Enhancing company processes to drive brand growth and advancement
- Conducting research to understand market trends, competitor activities, and emerging technologies
- Passion for Property, Real Estate, Marketing & Communications
- Strong attention to detail
- Self motivated and Tech Savvy
- Prior experience with Salesforce, Box & Dice, Canva, SendGrid, Wordpress not essential however highly regarded
- Exceptional verbal and written communication skills
- Prior experience within a Marketing role developing and implementing successful Marketing strategies for brands and projects
- Experience within Real Estate or Project Marketing
- A tertiary Marketing, Media, Communications or Advertising qualification is not essential however is highly regarded
- Completed Agents Rep Certificate not essential however highly regarded



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