Marketing Manager

3 weeks ago

South Yarra, Australia ALH Group Full time

**About Us**
At Australian Leisure & Hospitality (ALH), we believe in bringing people together and connecting locals to their local pubs, enabling great experiences and positive, memorable moments. We are the largest hospitality provider in Australia, owning and operating venues in over 350 communities across Australia and focused on empowering our teams to bring every pub's story to life meaningfully for the locals.

As part of Endeavour Group, we are united behind a common purpose of ‘Creating a more sociable future together’, we are a 28,000+ strong team with more than 1600 stores and 350+ hotels nationally, including leading brands such as Dan Murphy’s, BWS and ALH.

Endeavour Group was created in 2020 through the restructure and merger of the Woolworths Group drinks and hospitality businesses. With a strong track record of growth, combined these businesses form the leading customer franchise in drinks and hospitality in Australia. Endeavour Group has separated from Woolworths during the calendar year 2021 and is well-positioned as an ASX Top 50 Company.

Join the team at an exciting time in their evolution
- **Bring your passion and feel the energy**:

- **A unique opportunity within Australia’s largest hospitality business**:

- **Play a key role in shaping the future of ALH brands and making a lasting impact in the market.**

As the **Marketing Manager** will lead brand creation and growth initiatives, championing innovative strategies that elevate brand presence and drive impactful campaigns.
This role requires a deep understanding of market trends, customer insights, and creative storytelling to craft compelling narratives that resonate with the audience.

Sound good? Read on:
Here’s a snapshot of the **Marketing Manager **responsibilities:

- **Join Forces for Success** - Collaborate closely with internal stakeholders, including Operations, Commercial, and Format teams, to craft and execute an innovative marketing growth program.
- **Innovate and Inspire** - Lead initiatives to explore new creative concepts and innovative strategies that elevate our brand presence.
- **Lead the Charge in Campaign Management **-Take the lead in end-to-end campaign management From coordinating with media and creative agencies to overseeing the development and execution of all media assets, you’ll ensure that every campaign is delivered on time.
- **Optimise and Innovate**:

- Continuously enhance our ways of working by streamlining processes and fostering collaboration between external and internal stakeholders.
- **Agency Management with Impact**:

- You’ll oversee a diverse range of external agencies, ensuring that projects are executed efficiently and effectively, achieving our goals with agility and speed.
- **Creative Excellence Across Channels**:

- Be accountable for crafting compelling creative briefs across all channels. Your guidance will ensure that our concepts are on-brand, messages are clear, and customer journeys are seamless and engaging.
- **Cultivate Future Leaders**:

- Develop a strong talent pipeline by providing regular feedback and creating development opportunities.

Now let’s talk about you:

- Experience (5+ years) in a marketing role, with experiences in brand and campaign management.
- Experience in developing and executing strategic plans over a 1-5 year horizon.
- Creative flair and outside-the-box thinking to create innovative ways to go-to-market and experience in influencing internal stakeholders including marketing teams and your peers within a cross functional business.
- Experience managing external agencies and briefing creative teams.
- Experience leveraging customer insights to derive a plan.
- A demonstrated ability to communicate and influence effectively with all levels of team across a complex matrix operating model.
- Excellent presentation and data storytelling skills.
- Experience in hospitality desirable.
- Project management & agile mindset/experience an advantage
- Tertiary qualification, preferably in marketing or equivalent experience

**The benefits are good too**
- We offer flexible working in every sense.
- An exclusive discount card for BWS, Dan Murphy’s, Woolworths, BIG W and other Endeavour Group brands, including our ALH pubs.
- Monthly meeting-free days.
- Your health and wellbeing is your most important asset, and as one of our valued team members, it’s our first priority. You will have a range of free services to help you live well and support your physical, mental and financial wellbeing.
- Endeavour Group is full of opportunities - use our dedicated learning and development options to grow an idea, yourself, and your career. This is just the start, so dream big
- At Endeavour, we value being a workplace where everyone’s welcome - If you meet a number of the requirements (and not all), we encourage you to apply._

**We are together creators**
With a portfolio that includes Dan Murphy’s, BWS, ALH Hotels, Pinnacle Drinks and mo

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