Social Media and Content Creator

4 days ago

Milton, Australia yourtown Full time

**Job no**: 494858
**Work type**: Permanent (Full-Time)
**Location**: Milton
**Categories**: Marketing & Communications

**yourtown** is a trusted provider of services for young people, with a focus on mental health and wellbeing, long-term unemployment, prevention of youth suicide, child protection, as well as support for those experiencing domestic and family violence.

**yourtown** powers services focussing on mental health and wellbeing, long-term unemployment, prevention of youth suicide; child protection; and family and domestic violence prevention and response. Without the support of **yourtown’s** charitable Art Union ticket buyers, many of our services would not exist.

Realise **your** potential at **yourtown**

**your opportunity**

Are you an enthusiastic and digitally savvy creative who gets a thrill out of engaging young people with your social media content? We have an exciting opportunity for you As our **Social Media and Content Creator**, you will be responsible for maintaining and growing **yourtown** Australia, **yourtown** Prize Homes, Kids Helpline and Parentline's brand visibility and voice across digital platforms and third-party providers.

Very soon, we will be standing up a new social media management tool to look after 18+ accounts, and we want you to set us up for success. You will be integral in establishing our enterprise-wide social media best practices, workflows, unified inbox management across multiple brands.

You will engage with key stakeholders to create authentic, engaging content that resonates with a diverse audience, including videos, articles, polls, and infographics across our platforms like Instagram, Facebook, YouTube TikTok, Pinterest, Snapchat and more. Having a strong commercial yet creative mind will be important for success.

Your role will include:

- Content creation: Working with key stakeholders to deliver creative content solutions across digital and print, that aligns audience needs with business goals.
- Social media management: Owning, planning, creating, scheduling, and reporting on all social media content, ensuring it aligns to our brand values and business strategic direction.
- Campaign planning and execution: Delivering enterprise-wide campaigns, including planning, running, and optimising paid social.
- Trend forecasting and planning: Be across the content calendar as well as what is trending to deliver proactive and reactive content that engages a variety of audiences.
- Change driver: Be involved in planning and execution of new platforms and relevant technology to aid the delivery of content, including new opportunities to meet KPI’s and coaching others to success.

**what we are looking for**

You will be an experienced creator who has proven success in managing social media accounts and paid campaigns.

In addition, you will also bring:

- Minimum of 4 years’ experience in similar role and Bachelor level qualifications in Marketing, Communication, Public Relations or similar.
- Experience with social media scheduling, listening and ad management and reporting tools.
- Experience publishing through web content management systems and a fundamental knowledge of SEO principles and tactics.
- Experience using editing tools like Canva, CapCut, Adobe CC to produce high level graphics and video.
- Understand what content and trends are relevant to a variety of audiences and know how to reflect this through the messaging and creative delivered while staying true to brand.
- Be an excellent communicator and creative thinker, with an ability to use data to gain insights and inform decisions.

**your benefits**

When you join **yourtown** you will be welcomed into a safe, inclusive, and diverse community and an established and reputable national organisation. We are a resilient, resourceful, and dedicated team who strive to make a difference and not accept the status quo.

Your employment experience will include:

- salary sacrifice options to increase your take home pay
- opportunity for flexible working arrangements. Most of our team split their work week between the office and home.
- access to Paylab to help you save on everyday items like groceries, pharmaceutical, automotive services, as well as things like clothing, books, electricals, furniture, and even holidays
- opportunities for internal and external professional development
- free access to LinkedIn Learning including over 16,000 learning modules
- a genuine focus on employee health and wellbeing
- yourWellness program includes free access to Calm & Centr Apps
- access to free and confidential counselling sessions for you and members of your immediate family
- access to discounted private health insurance, banking and finance, insurance, and superannuation through our partner organisations
- an environment that genuinely values diversity and cultural capability and is an equal opportunity employer

**how to apply**

If you believe in the power of young people and in yourself, j

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