Digital Executive
7 months ago
Department: Marketing - ANZ- Location: North Strathfield, AU, 2137- Job Function: Marketing - ANZ- Employment Type: Full timeAt The Arnott’s Group, you’ll work with a diverse team who align with our values and are passionate and empowered to perform at pace and achieve big things. Alongside genuine people, you’ll enable the local production of quality products including Tim Tams, Campbells Soup, Shapes, V8 juice, Vita-Weat, Scotch Fingers and many, many more. which you also get to enjoy.
We are proud of our legacy, but we aren’t stopping here Collaborators, innovators, and agile thinkers with a curious mind thrive here. Be part of a future which is full of delicious moments created locally, by you
**The Opportunity**
This role is responsible for managing the website development and rollout and ensuring our sites and site content deliver a strong customer experience that is more integrated, personalised, and real-time.
Ideally, you will improve our first-party data and generate more insights regarding our audiences and their behaviour.
**The Accountabilities**
The role has end-to-end ownership for web and digital experience, from the brief to approvals, including:
- Website technical maintenance and update briefing to agency or in-house developer
- SEO optimisation through BrightEdge, as well as SEM
- Lead new website improvements with a new CMS platform
- Deliver first-party data experiences through CDP
- Lead CRM strategy, automating customer journeys and personalised communications
- Analytics and Reporting
**The Ingredients for Success**
Just like you can’t make a Tim Tam without chocolate, there are a few essential ingredients we need for this role:
- Web analytics (Google Analytics), SEO experience
- Web design and management, including the design of landing pages and forms
- Experience using CRM tools such as Salesforce, HubSpot, Active Campaign
**Culture and Perks**
We stand for high performance with integrity and find moments of pride and celebrate the wins gained from our collective effort. These are part of our culture and the cornerstones of The Arnott’s Way. When you join our team, you can expect to experience a real sense of belonging, be empowered with accountability, be recognised for your contribution, collaborate with great people and enjoy the following perks:
- Prioritise your physical, mental and financial well-being with discounted Health Insurance, home loans, gym memberships and access to our employee assistance program.
- Free parking for all employees, easily accessible to the office by public transport, onsite showers and secure bike parking.
- From the sustainability strategy to our Inclusion & Belonging work, there are ways to make a difference to people and the planet.
**To Apply**
If this sounds like your next opportunity, please follow the link and apply. The Arnott’s Group unites a collection of leading consumer brands connected by our purpose, to create delicious moments. We recognise that creating delicious moments for a diverse range of consumers is only possible if our workforce reflects the consumers we serve. We are an equal-opportunity employer - because it’s right for our consumers, our business, and our people.
- *We do not accept unsolicited resumes from agencies*_
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