Digital Marketing Lead
2 months ago
**Company Description** At Abano Healthcare, **we’re all about creating smiles—literally As the largest Dental Support Organisation in Australia and New Zealand, we’re proud to support a network of industry-leading brands like Lumino The Dentists, Maven Dental, and 1300Smiles Dentist. With over 240 practices and a team of 2,000+ dedicated professionals, we provide top-tier dental care to communities across both countries.
But we’re more than just a healthcare provider. We’re innovators in dental services, passionate about embracing the latest technologies and setting new standards in patient care. Whether it’s cutting-edge treatments, state-of-the-art equipment, or digital transformation, we’re always pushing the envelope to make sure our patients walk out with a healthy, happy smile.
At Abano, we don’t just fix teeth—we create experiences that keep people coming back and build long-lasting relationships. Because at the end of the day, our goal is simple: making the world a healthier, brighter place—one smile at a time.
As the Digital Marketing Lead, you’ll lead and execute new patient acquisition across multiple digital channels, including paid search, paid social, SEO and affiliate marketing.
You’ll lead a team of two digital marketing specialists and mange an external agency, ensuring optimal performance and ROI, while collaborating with internal stakeholders to elevate conversion rates, online experiences and drive new patient growth across our Australian brands Maven dental, and 1300 Smiles and our New Zealand brand Lumino.
**What You’ll Do**:
- ** Digital Marketing Strategy**: Develop and implement a comprehensive digital marketing strategy focused on paid search, paid social, and supported by SEO.
- ** Campaign Management**: Oversee the planning, execution, and optimisation of campaigns across paid search and social media, ensuring alignment with business goals and maximising ROI.
- ** Team Leadership and Development**: Manage and mentor a team of two digital marketing specialists, providing guidance, training, and development to build their expertise across digital channels.
- ** Performance Analysis and Reporting**: Track and analyse key performance metrics, including click-through rates, conversion rates, CPA and ROI across channels.
- ** Budget Management**: Develop and manage the digital marketing budget, ensuring efficient allocation of resources across channels to achieve the highest new patient impact.
- ** Collaboration and Cross-Functional Support**: Work closely with the agency, internal teams, and other marketing stakeholders to support integrated campaigns and initiatives that strengthen performance.
**Qualifications** What You Bring to the Table**:
- Bachelor’s degree in marketing, Digital Marketing, Business, or a related field.
- 5+ years of experience in digital marketing, with a strong emphasis on paid search, paid social
- Hands-on experience in managing campaigns and budgets across Google Ads, Facebook Ads, and other social media platforms.
- SEO and organic search experience a big plus
- Proven experience in a team management role, with a track record of mentoring and developing marketing team members.
- Familiarity with digital analytics and performance reporting tools, such as Google Analytics, PoweBI, and other tracking software.
- Healthcare industry experience very nice to have but not a must
**Additional Information
-
Digital Marketing Starter
6 days ago
North Sydney, Australia Digital Minds Full timeAre you ready to embark on an exciting career change into the world of digital marketing? Are you passionate about leveraging the power of online platforms to connect with audiences and drive business growth? If so, this opportunity is perfect for you! Join our dynamic team at Digital Minds as a Digital Marketing Starter, and kickstart your career in this...
-
Digital Marketing Executive
3 weeks ago
North Sydney, Australia Digital Minds Full timeReady to embark on an exciting career in digital marketing? After a number of recent client wins, we're reopening our starter program and are looking for our next batch of digital marketers to join Digital Minds. This entry level role is the perfect chance to kickstart your career through a program that has trained countless graduates into current managers...
-
Digital Marketing Associate
2 weeks ago
North Sydney, Australia Digital Minds Full timeDigital Minds is an award-winning, top-tier independent marketing agency, working with some of Australia's best brands including Qantas, Gumtree, Eckersley's, Westfield, AutoTrader & Luxury Escapes to name a few. **THE OPPORTUNITY**:We’re looking to expand the team to support an exciting growth phase in our business & are on the hunt for the next 'digital...
-
Digital Marketing Specialist
2 weeks ago
North Ryde, Australia Nick Scali Furniture Full timeJoin Australia’s leading furniture retailer - Play a role in Nick Scali’s digital future - Hands-on role to execute marketing and communication initiatives. Nick Scali Furniture is a nationally recognised household name founded in 1962. As a market leader, we pride ourselves on being experts in luxury furniture design. With over 50+ stores across...
-
Digital Account Manager- Paid Search
7 months ago
North Sydney, Australia BeFound Digital Marketing Full timeWe are seeking an experienced, ambitious and results driven PPC specialist to join us at Be Found Digital. As a PPC Account Manager, you’ll be given ownership over paid media programs for a small portfolio of clients. Taking ownership of client’s campaign management across planning, execution, optimisation, reporting to deliver on growth goals. You’ll...
-
Digital Marketing Coordinator
4 months ago
North Ryde, Australia FREEDOM Furniture Full timeStart your journey with Freedom Who we are Take a seat at Freedom, the home of innovation, empowerment, and opportunity. For more than 40 years, we've continued to deliver on our promise: to make beautiful things for the home available to everyone. Our company is about our people, so honesty, transparency and recognition are at the heart of how we work....
-
Entry Level Digital Marketing Assistant
4 months ago
North Adelaide, Australia Marketing Sweet Full timeWe Are Hiring an Entry Level Digital Marketing Assistant for Our Customer Service Team! **Attitude Over Experience, Every Time!** Start Your Career with Australia’s Leading Marketing Company - Join a Supportive Team & Receive Ongoing Daily Training - Work with a Fun, Young Team - Quarterly Company-Wide Events Degree Preferred, But Customer Service...
-
Digital Marketing Specialist
1 week ago
North Ryde, Australia DTG Talent Solutions Full timeBroad and Varied Role Supporting Digital Strategy - Enhance Creative, Marketing and Technology Skills - Head Office Environment, North Ryde Location **DTG Talent Solutions** are recruiting a Digital Marketing Specialist on behalf of our client, an ASX listed business and market leader in its feild, with a host of well known and high performing brands, in an...
-
North Adelaide, Australia Marketing Sweet Full time**Ready to Kick-Start Your Career in Sales?** **Become an Entry Level Digital Marketing Sales Consultant** and join the winning team. Marketing Sweet is Australia’s leading digital marketing company, based in North Adelaide, with 100+ staff, 2000+ clients, and an exceptional company culture that inspires growth. Are you the person who has what it takes...
-
Digital Marketing Coordinator
6 months ago
North Ryde, Australia FREEDOM Furniture Full timeWho we are Take a seat at Freedom, the home of innovation, empowerment, and opportunity. For more than 40 years, we've continued to deliver on our promise: to make beautiful things for the home available to everyone. Our company is about our people, so honesty, transparency and recognition are at the heart of how we work. Spend your day inspired to grow,...
-
Digital Marketing Coordinator
3 days ago
North Ryde, Australia FREEDOM Furniture Full timeOur company is about our people, so honesty, transparency and recognition are at the heart of how we work. Spend your day inspired to grow, through problem-solving, collaboration and hard work. We're design-led, passionate and constantly evolving. The purpose of the Digital Marketing Coordinator role is to support the digital campaign planning, execution and...
-
Entry Level Digital Marketing Sales Specialist
7 months ago
North Adelaide, Australia Marketing Sweet Full timePosition Title: Entry Level Digital Marketing Sales Specialist | Sales Consultant Employment Type: Full-time or Part-time, Permanent & Casual Location: North Adelaide, SA 5006 **Salary**: $1,220.00 - $1,880.00 per week + Commission and Performance Bonus Are you seeking an exhilarating opportunity to join a top-tier digital marketing agency? Marketing...
-
Digital Marketing Coordinator
2 weeks ago
Ryde, Australia Next Gen Health & Lifestyle Clubs Full timeWe have an amazing opportunity for a Digital Marketing Coordinator with a keen interest in health and fitness, to support the business across our six health and lifestyle clubs through its digital and ecommerce marketing activities. **What we’ll offer you** - A free membership inclusive of access to Tennis, Squash, Pool, Sauna, Group Classes and Gym. -...
-
Entry Level Digital Marketing Sales Specialist
7 months ago
North Adelaide, Australia Marketing Sweet Full timeLooking for a career in Sales? Choose to become a Entry Level Digital Marketing Sales Specialist | Sales Consultant. New to being a Sales Specialist/Sales Consultant, no worries, we will train you. Got some experience, even better. We are seeking a friendly, trustworthy outgoing individual to join our sales team. While this role is predominantly sales...
-
Ryde, Australia Next Gen Health & Lifestyle Clubs Full timeWe have an amazing opportunity for a Digital Marketing Coordinator for an immediate start! You will have a keen interest in health and fitness, to support the business across our six health and lifestyle clubs through its digital and ecommerce marketing activities. **What we’ll offer you** - A free membership inclusive of access to Tennis, Squash, Pool,...
-
Digital Design Coordinator
1 week ago
North Ryde, Australia Achieve Australia Full time**About us** Achieve Australia has been providing services to people with disability since the 1950s. Today, we are a registered NDIS provider offering accommodation, community participation, supported employment and support coordination services in the Greater Sydney and in Northern Rivers regions in NSW. We are driven by our Passion, Purpose and...
-
Digital Marketing Analyst
2 months ago
North Adelaide, Australia DGREAT Full time**The Opportunity**: DGreat, a leading technology company established in South Australia in 2014, specializes in creating custom-made personal websites tailored to meet our clients’ unique needs. In addition, we provide digital marketing services such as search engine optimization (SEO), social media marketing, and online advertising to help South...
-
Digital Marketing Specialist
1 week ago
West Ryde, Australia Red Star Hotel Group Full timeRed Star Hotel Management is looking for an enthusiastic and creative Digital Marketing Coordinator to join the Head Office team. Your role will be to assist the marketing objectives of the Hotel Group by creating, developing, and implementing marketing communications across Websites, social media, Paid Media, and loyalty program. Working closely with the...
-
Digital Performance Lead
3 months ago
North Sydney, Australia Nine Full time**Company Description** Nine is Australia’s largest locally owned media company - the home of Australia’s most trusted and loved brands spanning News, Sport, Lifestyle, and Entertainment. We pride ourselves on creating the best content, accessed by consumers when and how they want - across Publishing, Broadcasting and Digital. Our Purpose: We shape...
-
Digital Marketing Specialist
6 days ago
West Ryde, Australia Red Star Hotel Group Full timeAre you wanting to take a leap into the Hospitality and Tourism industry? Red Star Hotel Group is an exciting place to explore and expand your professional career. We’re growing fast and surrounded by opportunities across our new and existing hotel locations and we are always on the look out for driven and passionate individuals who wish to provide great...