Digital Marketing Manager

4 months ago

Brisbane, Australia Six Degrees Executive Full time

Location:
- Brisbane- Job Type:
- Temporary- Salary:
- 85,000 + Super- Contact:
- Bruno Costa Are you a creative and data-driven digital marketer with a passion for driving online success? Our client is looking for a talented and motivated Digital Marketing Manager to elevate their brand to new heights and fuel their growth through lead generation.

**The Company**
Our client is a leading player in the property investment space, actively creating value for investors across residential, retail, and commercial markets. With three dynamic businesses under their umbrella and showing no signs of losing momentum, they are seeking a Digital Marketing Manager to lead the business’ digital strategy to the next level.

**The Culture**
If you want to be surrounded by high performing like-minded professionals who genuinely enjoy being around one another and thrive through collaboration, look no further Be a part of an agile organisation who invests in its people.

**The Role**
As Digital Marketing Manager, you will have access to the best tools and systems in market to achieve results. You will be responsible for developing and executing comprehensive digital marketing strategies to expand our client’s reach, engage with their target audience, and increase conversions. You'll leverage your expertise in CRM, SEM, social media, content marketing and analytics to drive measurable results.

**Your Key Responsibilities**

**Marketing Automation**:

- Own Salesforce & Pardot, orchestrating seamless customer journeys.
- Craft, optimize, and fine-tune customer interactions.
- Report on key metrics through dashboards and reports.
- Streamline workflows, automating internal processes.
- Champion training and documentation for new users.

**Digital Marketing**:

- Craft and execute cross-channel campaigns with precision.
- Implement test strategies for A/B testing for optimal conversions.
- Track, analyze, and optimize key campaign metrics.
- Collaborate with creative partners to bring campaigns to life.

**Content Marketing**:

- Collaborate to curate captivating content across platforms.
- Create web content that balances SEO, user experience, and conversions.
- Lead conversion testing and collaborate on technical improvements.

**Your Skill Set**

**General Experience**:
Architect strategies and execute campaigns from inception to reporting.

Create conversion-focused copy across social media (Facebook Business Manager & LinkedIn).

Experienced CRM user with a preference for Salesforce.

Expertise in EDM copywriting, segmentation, and tracking.

Familiarity with basic CMS updates and UX/UI liaisons.

A background in property or financial services is highly regarded, but not essential.

**Technical Proficiency**:
Previous experience using Salesforce and Pardot is highly regarded, but not essential.

Knowledge of WordPress and grasp HTML/CSS fundamentals.

Data reporting and visualisation tools experience (particularly Tableau) will be beneficial.
- Six Degrees Executive acknowledges the Traditional Custodians of the lands on which we work and live. We are also committed to equal opportunity and strive to promote diversity, inclusion, belonging, flexibility, and accessibility in all that we do. _
- Should you require assistance in your interactions with us or through a recruitment process, please let us know so we can provide adjustments for you._

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