Digital Marketing Strategist

1 month ago

Brisbane, Queensland, Australia Just Digital People Full time

About

As a Digital Marketing Strategist at Just Digital People, you will play a crucial role in driving the global market presence of our clients within the construction sector. Your innovative marketing strategies will need to address the unique challenges of the industry, going beyond traditional methods.

Key Responsibilities:

  • Market Analysis and Strategy: Utilise established strengths to design compelling marketing initiatives, increasing visibility and attracting new clients.
  • Cross-Functional Collaboration: Engage with customers and internal teams to gain insights into user needs and craft effective solutions.
  • Data-Driven Decision Making: Adopt a systematic approach, testing hypotheses, gathering feedback, and refining marketing tactics to suit different project types and geographical markets.
  • Community Building: Cultivate relationships and organise events ranging from grassroots initiatives to large-scale conferences.
  • Digital Marketing Initiatives: Manage digital marketing efforts, focusing on LinkedIn advertising and organic content to boost brand recognition and lead generation.
  • Targeted Marketing Strategies: Implement Account-Based Marketing (ABM) strategies, engaging potential clients within their specific market segments.

Requirements:

  • Team Collaboration Skills: Strong ability to work with sales and customer success teams.
  • Growth Mindset: Proactive approach to testing, feedback, and iteration.
  • Digital Marketing Experience: Proven expertise in LinkedIn campaigns.
  • Event-Driven Community Building: Passion for fostering relationships.
  • Creative Detail-Oriented: Focus on delivering impactful campaigns.

Full Australian Working Rights are required for this role.

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