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Assistant Brand Manager
1 month ago
Job Description:
About Us
From humble beginnings to extraordinary futures, Diageo is centred on crafting incredible stories of ambitious possibilities. From our iconic global brands such as Johnnie Walker, Smirnoff, Tanqueray, and Don Julio, to our local homegrown heroes Bundaberg Rum, UDL and Mr Black, we are a team of pioneers, looking to lead the future of our industry and brands from today. At Diageo, you will be a chosen custodian of our brand portfolio, entrusted with building brands for consumers to celebrate with in the moments that matter. Alongside you will be a group of ambitious, passionate, and innovative people, who will help you to achieve extraordinary heights. Together, you will help us create a future worth celebrating.
About the role
Diageo is a leading premium drinks company whose success is built by the marketing & sales of its spirits, Packaged Beer, RTD & draught brands. It is a consumer led organisation with an industry leading marketing department of which you could be a part of
We are looking for a brilliant Assistant Brand Manager to nurture and support one of our biggest brands - Johnnie Walker. This is a fantastic opportunity to build your knowledge in a world leading company within the liquor industry and offers great career development possibilities.
This role will allow you to use your creative and individual expertise to generate world-class lifestyle marketing that will deeply engage consumers and grow unassailable brand health, leaving a legacy for those who follow.
So, what does this role look like for you?- You’ll assist the delivery of best-in-class yearly Marketing Business Plans (MBP) with our agency partners to create amazing creative ideas and activations.- Lead the execution of the brand plans through the business across all functions and liaise with the GBT to maximise efficiencies.- You will work closely with Senior leaders in our Innovation Team to ensure alignment with global brand guidelines and internal growth plans.- Closely monitor brand performance monthly, working with commercial teams to make interventions where required.- You’ll lead budget management for all A&P.- Effectively manage strategic agency relationships.- Set standards of execution excellence for Diageo brands, agencies & our supply teams, & hold them accountable.- We want to see you flourish - therefore we expect you to seek personal growth and insight, not be afraid to ask for coaching / mentoring, development, and feedback to build capability.
So, what about you?- We want you to love our brands as much as we do, so it is critical that you lead with high levels of emotional energy and impact to drive the brand’s agenda within the business.- A bachelor’s degree in business/marketing would be beneficial- Experience in brand management in FMCG or alcohol industry is desired- Knowledge of all elements of the marketing mix is very key (particularly social and CRM) & have a proven ability in generating game-changing strategies.- You’ll have strong capability of managing senior relationships cross functionally and be confident influencing people at all levels of the organization.
What are the benefits?
We are an organisation that creates products that are part of celebrations, and our culture reflects this. At Diageo, you will have the ability to work flexibly to ensure you can unlock your own potential through creating bold plans and executing your vision.
You will also be rewarded through competitive salary and monetary benefits including bonus, flexible leave entitlements and product allowance as well as being supported via non-monetary benefits including an industry leading parental leave policy, volunteering days and workplace giving, and subscriptions to mental health and fitness platforms.
Our commitment to inclusion and diversity:
We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills, and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.
Flexibility is key to success in our business and many of our staff work flexibly in many ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don’t let anything stop you from applying.
Worker Type:
Regular
Primary Location:
Sydney HQ
Additional Locations:
Job Posting Start Date:
2024-11-21
