Sales & Marketing Manager
5 months ago
A Bit About HeadBox
At HeadBox, our purpose is simple. We connect people and spaces to make brilliant things happen.
But it's not always been straightforward to hire or host at an amazing venue. In fact, prior to the company's inception in 2015, it was the exact opposite. Our business was born from frustration at the outdated, slow, inefficient, and time-consuming venue booking process that anyone looking to book a space had to endure.
Since then, we've uncovered more challenges faced by corporates, venue managers, and people looking for venue space but our purpose has always remained the same. We've spent the last few years becoming obsessed with our customers and their problems so that we can build products, tools, and features to make their lives easier. Think of it as human-kind event-tech. Our ecosystem of products make event and venue management simple, secure and transparent, whether you want to hire a space or host an event.
HeadBox Australia launched in 2020 led by Ali Lord, ex-Head of Events at Dentsu Aegis UK. In her previous role, Ali was one of the early adopters of the HeadBox technology and experienced firsthand the benefits and efficiencies it provides corporations. Ali quickly knew this was a product she had to bring back to Australia.
HeadBox is now in the process of taking Australia by storm and is looking for a new team member to join us on this exciting journey.
The Role
HeadBox Business allows large companies to plan, build, manage and track their annual event schedule. The ecosystem creates seamless booking journeys and operational efficiencies for companies such as BCG, Accenture, and HSF, whilst also providing robust management information at each stage of the booking process.
Reporting into the COO, you will spearhead our sales and marketing efforts, focusing on unlocking new business opportunities, deepening relationships with our client base, retaining existing accounts, and helping drive our social media strategy. As a Sales and Marketing Manager you will need to lead the relationship, be the key point of escalation, be responsible for developing relationships with the booking community, and implement our marketing strategy for our HeadBox business clients. Internally, your role will be to drive cohesion between HeadBox Business Clients and the internal Event Planners, managers and the marketing team.
**Responsibilities**:
**Sales Acumen** - ability to manage an enterprise level pipeline from opening up new business opportunities and ensuring consistent achievement of sales targets.
**Handling Sales Issues - **Resolving sales challenges, handling objections, answering complex questions from prospects/customers and performing HeadBox Demos to ensure clarity of the technology.
**Senior Stakeholder Management** - in this role you will be supporting, managing, and influencing relationships with senior stakeholders from large companies across multiple sectors.
**Marketing Strategy Development**:
- Lead the development and implementation of strategies to promote HeadBox Business’s services to the right target audience, maximising brand awareness on the appropriate platforms and market penetration.
**Market Research** - studying consumer preferences, behaviours and market trends through systematic data collection and analysis.
**Brand Strategy - **developing a comprehensive plan to establish and differentiate HeadBox in the marketing place, encompassing elements such as brand positioning, messaging, values and visual identity.
**Brand Building**:Spearhead strategies to enhance brand image, create strong emotional connection with the target audience and reinforce brand loyalty, fostering increased use of our services and driving business growth**.**
**Account Management** - you are responsible for managing your book of HeadBox Business client relationships from onboarding to renewal, executing strategic account plans to encourage more users within a business and supporting clients with reporting needs throughout their subscription to drive engagement.
**Cross-team collaboration** - you will be required to build strong working relationships with your colleagues in venue sourcing, event management, marketing and sales to ensure that the correct knowledge is being shared about our clients internally as well as ensuring we are communicating regularly outwardly too.
**Client health and escalations** - you will be in charge of tracking all internal and external escalations across Event Management and Event Planning teams, helping with the overall assessment of client health which will fall under your remit also.
**Requirements**:
**Sales & Account Management**:
- a track record of achieving commercial targets and meeting deadlines.
**Stakeholder Management**:
- proven experience in dealing with senior stakeholders in commercial negotiations, ability to foster meaningful relationships, build influence and brand loyalty.
**Attention to detail** - you’ll be working ac
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