Marketing Technology Platform Manager
2 weeks ago
We have a fantastic permanent full-time opportunity for a Marketing Technology Platform Manager to support our Digital Media team.
This is a unique opportunity to manage our marketing technology platforms including Salesforce, Branch, and Swrve (mobile marketing platform), by creating a partnership with the vendors, reviewing, influencing & circulating roadmaps, managing quarterly business reviews as well as, where necessary, contract reviews.
This role will be based in Sydney and offers the perfect balance between in-person collaboration and the freedom to work from home.
**About WooliesX**
At WooliesX, our people believe in creating better everyday experiences for our community.
With 1,800+ team members, multiple practices and over 100 chapters, there’s a home for everyone here. Whether your interests lie in data driven insights and product engineering, digital media, ecom, operations, customer advocacy, commercial, agile or more, you can find your squad across all kinds of capabilities.
Our squads live their “one day”, every day. We work on Australia’s most innovative tech, design, engineering and more to transform the way that millions of Australians live and shop. Physically, you can find us in Surry Hills, but virtually, we can be anywhere.
Our culture combines the support, care and freedom that comes with being part of the Woolworths Group. We are an agile team embracing diversity of thought and positive change. We thrive on pragmatism, mutual respect, care, curiosity, openness, and a proactive attitude. We continually seek ways to support and learn from each other as a team.
**About the Opportunity
**Reporting to the Senior Media Manager, your main responsibilities will includes, but are not limited to:
- **Management of multiple partners**:Form a strong working relationship between us and our partners to foster trust and collaboration. Program and budget management of each of these partners and development of joint business plans where applicable
- **Communication of platform roadmap and benefits**:Presenting to a wide number of stakeholders including senior management, campaign delivery, product and finance the reasons why we should invest effort into utilising a platform or a feature the platforms have developed
- **Maximising the usage of the platforms and uncovering overlaps**:Reviewing and driving the utilisation of all the capabilities the platforms have to offer which align with our business goals, whilst also ensuring there is little overlap between the platforms we are utising across the ecosystem.
- **Development of new features**:Work closely with the product manager to consult on the development of new features, as agreed with Senior Leadership
- **Monitoring of platform feedback**:Gather feedback about platform performance from stakeholders across the group including senior leadership, delivery & product to improve the operational effectiveness of the platforms
Working in an agile environment, you will be supported by a flexible and adaptive, high-performing team. You will have great exposure to large-scale initiatives through participation in tribes and squads.
**About you**
Keen on the opportunity? Let’s talk about your skills now
We are looking for a self-motivated and highly organised team player who is passionate about Marketing Technology, and how the use of these platforms can create a connected customer experience. '
- **Stakeholder Engagement**:you will be responsible for interacting with various stakeholders, both internal and external. Your ability to effectively engage and collaborate with different teams and individuals will be essential to ensure successful implementation and utilisation of the platform.
- **Commercial Acumen**:you will be evaluating marketing technology platforms from a commercial perspective. You will need to possess a deep understanding of commercial modules to assess the cost-effectiveness of different platforms. This knowledge will help you make informed decisions to enhance efficiency and effectiveness in our operations.
- **Project Management**:you will oversee the implementation, maintenance, and optimization of the marketing technology platforms. Strong project management skills will enable you to drive projects forward, set clear goals and timelines, allocate resources efficiently, and ensure successful project delivery.
- **Understanding of Marketing Technology/Advertising Technology **(such as Salesforce, Marketo, Oracle, Braze, Airship, CleverTap): you have a solid understanding of marketing technology and advertising technology landscapes. This knowledge will enable you to stay abreast of the latest trends, identify suitable solutions, and align technology with marketing and advertising objectives.
- **Organization & Presentation Skills**:you will be required to present and communicate platform-related strategies, updates, and insights to senior management or other key stakeholders. Your organisational skills will ens
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