Marketing Manager

3 weeks ago

Chatswood, Australia RetailEXPO Full time
Overview

Are you a strategic marketer with a passion for events, brand storytelling, and audience growth? RXA is seeking an experienced Marketing Manager to lead end-to-end marketing campaigns for Australia's premier conference & exhibition events.

In this role, you will lead the development and execution of innovative, data-driven marketing strategies for a portfolio of B2B trade events, driving attendee engagement, exhibitor success, and revenue growth. Working cross-functionally with internal teams and external stakeholders, you'll manage targeted campaigns, oversee budgets, and adapt tactics weekly throughout a 15-week cycle to meet performance goals—all while positioning our events as industry leaders.

Reporting to the Group Marketing Manager, this role is based in Chatswood, Sydney with the possibility of combined home/office-based arrangements to have flexible work-life balance.

Responsibilities
  • Develop and execute comprehensive marketing strategies across both events to drive attendance, exhibitor ROI, and brand reach
  • Lead and inspire a team of marketing executives and creative resources to deliver campaign success
  • Act as the brand guardian, ensuring consistency across all touchpoints
  • Oversee all campaign elements — digital, social, content, PR, advertising, and media — to build industry presence
  • Drive content strategy by creating and curating compelling material that resonates with target audiences
  • Utilise websites and digital platforms to grow loyal, engaged communities and drive event conversions
  • Build strong relationships with external partners, including PR agencies, media, and industry associations
  • Manage and report on marketing budgets, campaign ROI, and post-campaign analytics
  • Deliver performance targets on time and on budget, with regular reporting and data insights to support strategic decisions
Requirements
  • Proven experience in a similar marketing role, preferably within the events or exhibitions industry
  • Strong expertise in campaign management, digital marketing, and content strategy
  • Excellent analytical and project management skills with the ability to juggle multiple timelines
  • Data-driven mindset with a focus on ROI and continual improvement
  • Exceptional stakeholder management, communication, and collaboration skills
Work in a way that works for you

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people with numerous wellbeing initiatives, Paid Parental Leave and Volunteering leave, we will help you meet your immediate responsibilities and your long-term goals.

Benefits
  • Discounted health plan rate and optical assistance
  • Life assurance and income protection
  • Option to buy additional annual leave days
  • Employee assistance program
  • Flexible working arrangements
  • Benefits for you and your family
  • Access to learning and development resources

To learn more about opportunities with Reed Exhibitions (RX) or RELX Global, join us here:
https://rxglobal.com/
https://www.relx.com/careers/join-us

Ready to take your marketing leadership to the next level? Apply now and play a key role in shaping the success of RX Global Australia.

Apply today and be part of something impactful

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