Marketing Automation Specialist

3 weeks ago

Melbourne, Victoria, Australia Movember Full time
Overview

Join to apply for the Marketing Automation Specialist role at Movember

We are seeking a Marketing Automation Specialist to join our Melbourne team.

The Marketing Automation Specialist holds a pivotal role within the Marketing Automation team at Movember, focusing on crafting engaging, impactful, and remarkable experiences for Movember's supporters. Their primary responsibility lies in the strategic planning, precise execution, and insightful analysis of Movember's digital communications across assigned initiatives.

This specialist will provide expert guidance and mentorship to the Marketing Automation Coordinators, particularly in navigating the operational and technical intricacies of Marketing Automation delivery and execution. They will demonstrate proficiency in delivering across all of Movember's global markets, leveraging automated digital marketing channels such as email marketing, SMS, and push notifications through Movember's robust marketing automation platform.

The core objective entails crafting, optimizing, and delivering successful campaigns that drive acquisition, deepen engagement, and foster retention, all while highlighting Movember's impactful role as a leader in Men's Health advocacy. The Marketing Automation Specialist adopts a thorough and methodical approach, ensuring that audience insights, data-driven strategies, and brand integrity are at the forefront. Their efforts contribute to Movember's overarching ambition of empowering men to live happier, healthier, and longer lives.

For This Role, You'll Need
  • 5+ years of email marketing experience utilising an enterprise marketing automation platform (such as Salesforce Marketing Cloud)
  • Highly analytical and able to derive actionable insights from data through experimentation
  • Experience coaching team members on Marketing Automation technical skills and industry best practice.
  • Experience working collaboratively with teams across locations and time zones
  • Basic HTML skills
  • Project management skills
  • Excellent writing skills
  • Excellent communication skills with stakeholders at all levels
  • Works well under pressure and with deadlines
  • Above average attention to accuracy and detail, with strong organisational skills
  • Adaptability and flexibility
  • High degree of self-motivation and initiative
Benefits
  • Flexible hybrid working from home and our modern Richmond office
  • Finish work at 2pm on Fridays (Dec-Aug)
  • NFP salary packaging (pay less tax)
  • 13 weeks paid parental leave and 5 weeks annual leave
  • Fun & collaborative culture with employee social events
  • Free Headspace subscription and other wellbeing initiative
  • Relaxed dress code

Movember is the global leader in men's health. Our focus is on mental health, suicide prevention, prostate cancer and testicular cancer. Since beginning in 2003 in Melbourne, we've expanded internationally, raised over $1 billion for men's health and funded more than 1,320 men's health related projects globally.


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