Marketing Advisor
4 weeks ago
Marketing Advisor role at William Buck
Location: Sydney
Job Type: Permanent - Full Time
Posted: 08/09/2025
Closing Date: 08/10/2025
William Buck is a progressive firm of Accountants and Advisors focused on people and impact. Our bold brand promise, 'Changing Lives,' recognises the difference our people make in the lives of clients, colleagues and the wider community. We are looking for a Marketing Advisor with a passion for brand building, campaign management and digital marketing to lead multi-channel strategies that contribute to business growth.
Responsibilities- Lead and execute multi-channel marketing campaigns focusing on brand building, lead nurturing and business development.
- Take ownership of brand governance, ensuring consistent representation across all channels, events and partnerships.
- Develop and execute sponsorship strategies to amplify brand visibility and drive business development opportunities.
- Collaborate with external digital marketing agencies to implement programmatic campaigns and elevate brand awareness.
- Create and distribute engaging content in collaboration with industry experts to raise profiles and nurture leads.
- Conduct market research to develop targeted strategies for specific sectors.
- Analyse campaign performance and provide insights to improve ROI.
- Mentor junior team members and manage workflow to meet deadlines.
- Open to candidates with over four years of experience in marketing, communications, or PR, with a strong focus on digital marketing, lead nurturing and sponsorship management.
- Experience in professional services marketing and brand development.
- Strong leadership abilities to inspire internal teams and external partners to achieve results.
- Proficiency in managing digital campaigns, using analytics and insights to optimise performance.
- Adept at creating engaging content and collaborating with industry experts to elevate profiles and nurture leads.
- Proficiency with marketing tools (e.g., Microsoft Dynamics, Microsoft Office, Canva, Adobe InDesign, Adobe Photoshop, Google Analytics, programmatic ad platforms).
- Open door policy – 1 on 1 access to Partners & Managers.
- Clear career pathways and focused learning and development programs (national Graduate College, monthly tax training, CA support and virtual study sessions).
- Collaborative, social and inclusive culture with regular events and networking opportunities.
- We are Accountants, but we aren't boring — you will be challenged, learn a lot and have fun.
- Lead and execute multi-channel marketing campaigns focusing on brand building, lead nurturing and business development.
- Manage brand governance across channels, events and partnerships.
- Develop and execute sponsorship strategies to amplify brand visibility.
- Collaborate with external digital marketing agencies on programmatic campaigns.
- Create engaging content with industry experts to raise profiles and nurture leads.
- Conduct market research to develop targeted strategies for specific sectors.
- Analyse campaign performance and provide insights to improve ROI.
- Mentor junior team members and manage workflow to meet deadlines.
- Seniority level: Associate
- Employment type: Full-time
- Job function: Marketing and Sales
- Industries: Accounting
Additional information: Diversity, equity and inclusion statement and general company overview included in original posting.
Note: This posting appears with an approaching or past closing date; consider reviewing for updated status.
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