Senior Manager, Individual Insurance Marketing

Senior Manager, Individual Insurance Marketing (FTC until Jan 2027)

Join to apply for the Senior Manager, Individual Insurance Marketing (FTC until Jan 2027) role at Acenda

Senior Manager, Individual Insurance Marketing (FTC until Jan 2027)

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Join to apply for the Senior Manager, Individual Insurance Marketing (FTC until Jan 2027) role at Acenda

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Are you committed to bringing your best to life every day?

In 2025, MLC Life Insurance is embracing a new brand identity: Acenda.

Under this new brand, we're taking our long-standing heritage into a new era, empowering a brighter future with security and confidence.

Our values-driven business strives for high performance and growth as we look towards the future. As part of the global Nippon Life Group, we will enhance our capabilities and further strengthen our enduring commitment to putting customers at the heart of everything we do. And to support our partners to do the same.

We believe that when people have the support, clarity, and confidence they need, they can do their best work and build a future they're proud of. We encourage our people to take life on – inside and outside of work – to grow and make a real impact for our customers, partners, and each other.

The role

Reporting into the Head of Brand and Marketing, the Senior Manager, Individual Insurance Marketing role is a fixed term contract opportunity through to January 2027.

In this role, you'll lead the development and delivery of Acenda's B2B and B2C marketing strategies, with a strong focus on growth marketing in the financial adviser channel. You'll be responsible for shaping how we engage advisers across campaigns, content, and effective communications to drive sales, deepen relationships, and support retention.

In parallel, you'll execute the marketing strategy for our direct-to-consumer insurance products, supporting Acenda's ambition to diversify and grow its customer base. You'll drive performance-led campaigns across digital and owned channels, working closely with product, sales and service teams to achieve commercial outcomes.

About you

An experienced Marketing professional, you possess a minimum of 7 years of experience in a highly regulated environment such as the financial services space, with a focus on growth marketing. You'll bring a deep understanding of how advisers operate and what drives their decision-making. This is a role for someone who has successfully delivered marketing initiatives for or with financial advisers and can hit the ground running delivering impactful outcomes from the get-go.

You are comfortable working in ambiguity and can speak to your success and track record in delivering a strategy to grow a share of voice in past campaigns and executions within both a B2B and B2C market.

This is a hands-on leadership role where your strategic thinking, executional discipline and ability to influence across the business will directly impact growth.

Lastly, as a People Leader, you possess a genuine passion and drive for mentorship and development, dedicating time to help support your team in achieving their goals.

Bringing our best to life - why join us?

• We do work that makes a genuine difference to our customers, partners and community.

  • We have a supportive, inclusive and flexible team culture, including hybrid working.

    • We support your growth and development, and careers across our business units and teams that are as unique as our people.

      • We reward and celebrate our successes, through our incentive and recognition programs.

        • We offer tools, resources and benefits to support your wellbeing, including additional lifestyle leave.

          • We connect and celebrate our diversity at work through our social committees and employee groups, and we contribute to our community with paid volunteer leave and through our sustainability commitments.
            

          Should an applicant be the preferred candidate, background checks (including Federal Police Checks, Employment checks, ASIC banned and disqualified persons and Bankruptcy checks) will be completed prior to the candidate's employment being confirmed. The outcomes of the background checks do not automatically bar candidates, however they will be assessed against the inherent requirements of the position.
          
          Seniority level
          • Seniority levelMid-Senior level
          Employment type
          • Employment typeFull-time
          Job function
          • Job functionMarketing, Public Relations, and Other

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