Sales Manager

About Us

Workwear Group (WWG) is part of Wesfarmers Industrial & Safety a division of Wesfarmers,a top 20 ASX listed company with over 100,000 employees.Housed under the banner ofWorkwear Group, our three iconic brands -KingGee,Hard YakkaandNNT- have been in the business of delivering workwear since the late 1920's.

We are the trusted partner in workwear solutions, manufacturing over seven million units each year. What sets us apart is our continuous investment in innovation, market knowledge, pioneering ideas and sustainability practices.

We work as one team. We put our customers first and are passionate about what we do. Joining WWG is an opportunity to thrive in an inspiring, safe, and inclusive community.

About the Role

The Sales Manager will lead the charge in shaping customer strategy, driving new sales growth, and expanding share of wallet with existing customers. Your leadership will be central to team success—overseeing account planning, business development, and performance management to ensure targets are met and exceeded. With a strong focus on sales excellence, you will foster relationships, optimize sales processes, and empower your team through training and development, creating a high-performing, results-driven environment.

What you'll be doing

• Developing and executing customer strategy – Owning customer tiering, integrating it with broader company goals, and driving performance measures.
• Overseeing account planning and management – Identifying growth opportunities, assessing risks, setting KPIs, and allocating resources effectively.
• Generating business development opportunities – Pursuing new markets, fostering relationships, and maintaining a strong pipeline of qualified leads.
• Driving sales and cross-selling initiatives – Engaging account reps, understanding customer needs, securing deals, and negotiating contract terms.
• Conducting product demonstrations and training – Educating customers and employees on product features and best practices.
• Managing team development and performance – Leading sales training, optimizing processes, and ensuring governance through KPIs reporting.
• Budgeting and financial oversight – Managing sales expenses, setting financial targets, and ensuring profitability.
• Ensuring compliance and risk mitigation – Monitoring contract adherence, addressing escalations, and implementing preventative strategies.
• Optimizing sales processes and governance – Streamlining workflows, improving resource prioritization, and maintaining operational efficiency.
• Monitoring and reporting business performance – Tracking metrics, analysing trends, and adjusting strategies to align with company goals.

Who we're looking for

At our company, we value not only our great brands but also the people and teams that drive our success. In addition to technical skills, we seek team members who possess the following personable qualities:

• Strong work ethic and are committed to showing up for a team
• Openness to receive coaching and embrace self reflection and self growth
• Accountability for your actions, and emotions, and actively venture beyond your comfort zone
• Embrace innovation, take calculated risks, and inspire others to think outside the box
• Ability to build meaningful relationships, we prioritise our customers. Balancing commercial goals with customer satisfaction is key
• Ethical standards and demonstrating honesty and integrity in all interactions is fundamental to our team culture.

What we're looking for

You will be highly commercial and possess strong communication skills to influence stakeholders at all levels. Along with your business acumen, you will have:

• Minimum 5 years in similar role
• Extensive and successful experience in sales management or major accounts management
• Business to Business or Business to Government selling and servicing.
• Experience in leading, motivating, coaching and performance managing, a team
• Tertiary qualified or equivalent formal studies in business, commerce or marketing related discipline

What we offer

• The chance to join agreat teamof like-minded, hard-working people who are passionate about achieving our vision and the growth objectives of the company.
• Flexible working environment, allowing for work from home day/s each week.
• Acompetitive salary packageand suite of benefits and perks, including a 50% discount on our brands Hard Yakka, KingGee and NNT and 5% Wesfarmers discount for Kmart, Bunnings, Officeworks and more.
• Atailored careeranddevelopmentplan, plus reward and recognition programs. Whatever your goals we're here to support you on that journey.
• OurWellbeingprogram, Thrive, with activities designed to support the Financial Wellness of our team, Celebrate Diversity, ensure we Get Physical and maintain Healthy Minds, including challenges, yoga, meditation and access to our Employee Assistance Program.
• We Learn, a dedicated hub for all things learning and development.

We actively work on creating asafeandinclusive environmentfree of discrimination. At Workwear Group we aspire to build a culture where diversity is celebrated, where Team Members feel a sense of "I Belong" and are empowered to bring their whole selves to work.

You can follow us on LinkedIn or see our company careers page for more opportunities https://www.workweargroup.com.au/careers

Thank you for your interest in Workwear Group.Due to anticipated high volumes of applicants, only shortlisted candidateswill be contacted.