CRM Specialist

4 weeks ago

Sydney, New South Wales, Australia Essity Full time

CRM Specialist

Modibodi is a pioneer in innovative, protective, and sustainable apparel, dedicated to enhancing lives around the world. Our mission is to empower people through thoughtfully designed products that offer comfort, confidence, and care -physically, emotionally, and ethically. At Modibodi, we're changing the world - one body at a time.

Overview

We have an exciting role for a CRM Specialist to join our CRM & Loyalty team in Rozelle, Sydney, and help us deepen customer relationships through personalized, data-driven campaigns.

What You Will Do
  • Deliver and optimize CRM campaigns across email, SMS, and other owned channels using Emarsys or similar CRM platforms.
  • Set up and support automated lifecycle journeys and customer segmentation strategies.
  • Collaborate with creative and digital teams to ensure timely asset delivery.
  • Conduct A/B testing and performance analysis to refine campaign effectiveness.
  • Maintain dashboards and campaign reports, translating complex data into actionable insights.
  • Assist in loyalty program communications, promotions, and member engagement tracking.
  • Work cross-functionally with eCommerce, Brand, and Customer Service teams to align CRM efforts with broader business goals.
Who You Are
  • You bring 2–3+ years of experience in CRM and email marketing.
  • Proficient in Emarsys or similar platforms, with hands-on experience in building emails and setting up automation workflows.
  • You have a strong grasp of customer segmentation, personalization, and lifecycle marketing.
  • You're analytical, detail-oriented, and thrive in a fast-paced environment.
  • You take initiative, work autonomously, and communicate effectively across teams.
  • Bonus points if you have experience in fashion eCommerce, A/B testing tools, or loyalty programs.

Application End Date: 04 Oct 2025

Job Requisition ID: Essity256466


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