Website Product Manager

4 weeks ago

Melbourne, Victoria, Australia Blinq Full time

What is Blinq?

Blinq is building the fastest, most intuitive way to share who you are and remember who you meet. What started as the world's #1 digital business card is now the starting point for over 50 million new relationships a year - and growing at unicorn pace.

Our vision is to build the world's intelligence layer for professional relationships - one that remembers for you, prompts when it matters, and keeps you in play. If that's the kind of scale and ambition you want to be part of, you're in the right place.

Overview

Growth at Blinq

Our Growth team is where sales, marketing, and growth strategy collide to supercharge Blinq's reach. We bring our story to life for customers, partners, and the broader market - showing them how a single "card share" can launch a lasting relationship. If you're passionate about connecting big ideas to the people who need them most, this is your place to shine.

Role & Impact

You'll treat the Blinq website like a product, not a project. You'll sit at the centre of growth, storytelling, and decision-making. You'll bring the same care to a site migration as you do to a new campaign launch. You'll bridge internal teams and external partners, manage performance, protect the brand, and keep our site moving at the pace of the business. This isn't a "webmaster" role. It's a strategic, cross-functional seat built for someone who blends product thinking, design taste, and sharp prioritisation.

What You'll Do
  • You'll lead the performance, experience, and evolution of our website. You'll make sure it converts, reflects the brand, and adapts quickly to our go-to-market motion
  • Run the website as a standalone product with a clear roadmap, prioritised backlog, and performance goals
  • Lead design decisions in partnership with brand across structure, hierarchy, and mobile UX
  • Manage and brief agencies or freelancers with clear standards and fast timelines
  • Build fast-turn pages to support campaigns, events, or product launches alongside content and growth
  • Align internal stakeholders across marketing, product, and sales to ensure the site reflects what matters now
  • Bonus: bring light CRO or SEO experience to help guide testing, structure, and conversion hygiene
What You'll Bring
  • 5–8 years in digital, growth, or ecommerce marketing with at least 2 years owning a B2B site end to end
  • Strong working knowledge of CMS platforms like Webflow, plus basic analytics reporting
  • Comfortable navigating Figma - you can review designs, give clear feedback, and collaborate with design partners
  • Confident managing freelancers or agencies with clear briefs and sharp feedback
  • Familiar with tools like VWO or Google Optimize (or similar) to support light testing or collaborate on CRO
  • Excellent communicator and cross-functional partner who can lead web work without slowing teams down
  • Bonus: experience in CRO, SEO, or copy testing, especially in content-led or SaaS environments
What You Get

We hold a high bar and move with intent. You'll get the clarity, trust, and ownership to meet it - and a team that pushes to do the best work of our lives. We back that with:

  • Equity & ownership: We're building something massive, and we want you to share in the upside. Genuinely.
  • Competitive salary & growth path: As Blinq grows, your role and compensation grow with it - no glass ceilings here.
  • Generous paid time off: At least 20 days fully disconnect each year, with a flexible policy beyond that.
  • Parental leave that grows with you: 12 to 26 weeks full pay, based on tenure.
  • Free food: Enjoy daily breakfast and lunch at some of our offices, plus an always-stocked snack bar.

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