Growth & Marketing Director / Chief Marketing Officer

Overview

Beaver Group is seeking a Growth & Marketing Director / Chief Marketing Officer to lead growth across a fast-growing group of industrial businesses. This role offers serious autonomy, group-wide scope across multiple businesses and their brand stack, plus the opportunity to build a $100M+ growth engine from scratch. You will work directly with founder Josh Beaver and key leaders to design and run the growth machine that powers the portfolio.

What You'll Own

• Marketing strategy – 3-year growth & marketing roadmap across every business and brand.
• Build the team – hire and lead A-players across growth, content, product marketing, and ops.
• Brand architecture – strategy, positioning and key messaging for all brands.
• Content engine – build a high-quality content production engine across all target media & platforms.
• Demand gen – warm outreach, cold outreach, organic content, paid ads – tested, measured, scaled.
• Funnel design – offers, lead magnets, landing pages, nurture sequences, automation, CRO.
• Sales enablement – deal sequences, nurture content, and tools that lift win rates and deal velocity.
• Customer marketing – programs to nurture, retain and grow share of wallet in existing accounts.
• Product marketing – value proposition, segmentation, go-to-market strategy, new product ideas.
• Employer brand & recruitment marketing – attract A-player talent to all group businesses.
• M&A marketing – build acquisition deal flow and integrate acquired businesses fast.
• Tech stack – all customer-facing systems across marketing, sales, and support.
• Data & optimisation – track what matters, optimise relentlessly, double down on high ROI activities.

Where You'll Play

• Business 1 – fast-growing manufacturer of slurry piping systems expanding globally.
• Business 3 – technical product distribution roll-up in valves & instrumentation (upcoming).
• Holdco – new holding company brand targeting key talent and owners looking to sell their business.
• Founder Brand – storytelling and content to build audience & authority across multiple platforms.

Our strategy is to grow each business organically and via buying & integrating similar businesses. We will also add new business 'platforms' later and do it again (just better and faster each time).

What You'll Own

You're here to build the growth machine – not sit in meetings.

• Marketing strategy – 3-year growth & marketing roadmap across every business and brand.
• Build the team – hire and lead A-players across growth, content, product marketing, and ops.
• Brand architecture – strategy, positioning and key messaging for all brands.
• Content engine – build a high-quality content production engine across all target media & platforms.
• Demand gen – warm outreach, cold outreach, organic content, paid ads – tested, measured, scaled.
• Funnel design – offers, lead magnets, landing pages, nurture sequences, automation, CRO.
• Sales enablement – deal sequences, nurture content, and tools that lift win rates and deal velocity.
• Customer marketing – programs to nurture, retain and grow share of wallet in existing accounts.
• Product marketing – value proposition, segmentation, go-to-market strategy, new product ideas.
• Employer brand & recruitment marketing – attract A-player talent to all group businesses.
• M&A marketing – build acquisition deal flow and integrate acquired businesses fast.
• Tech stack – all customer-facing systems across marketing, sales, and support.
• Data & optimisation – track what matters, optimise relentlessly, double down on high ROI activities.

Who You Are

You're not just a 'marketer'. You're a growth expert who moves the needle.

• Strategic and tactical – you can design the system, and run it too.
• Commercially obsessed – you live by your results (hard numbers, not fluffy cloud BS).
• Direct and decisive – no pointless meetings or chit-chat, just action and outcomes.
• Data-driven – you run the growth machine by the numbers, not by 'feels'.
• Hungry to build – ambitious, competitive, and looking to help build an empire.

You'll have this experience

• 10+ years' driving growth marketing in high-performance environments.
• You've built and led high-performing internal teams (not just managing agencies).
• You've probably worked for demanding founders scaling private companies (yes – those crazy types).
• Ideally you've also got some good brand & content experience – you know what good looks like.
• And for a unicorn, experience scaling B2B companies in complex technical sales environments.
• We will also consider a Head-level role for earlier-career high-potential candidate who can grow into this Director / CMO level role within 3 years.

What's In It For You?

• Direct founder access – high trust, quick decisions, strong commitment, zero politics.
• High autonomy – own the strategy, budget, team, execution, with a seat on the exec team.
• Full commitment – test, measure, double-down on what works, and repeat. The mandate is clear, for high ROI activities (>10:1) the budget is effectively unlimited.
• Grow global brands – own the brand stack and grow brands that dominate.
• Serious challenge – be the first mover to apply modern growth marketing to sleepy old-school industries.
• Build the $100m+ growth engine – build the machine that accelerates our growth.

Location

Options include:

• Perth HQ – fast decisions, real impact, and daily momentum working alongside Josh Beaver.
• Hybrid – remote with 1 week/month in Perth (and open to relocate after 12 months).

How to Apply

We don't want a generic application. If this role fires you up, prove it.

Send us your resume (or LinkedIn profile) plus a short, no-BS note or cover letter telling us:

• Why this role is perfect for you
• Why you're perfect for this role (specifics, not fluff)

Apply now and help us build something extraordinary.

About Us

Beaver Group is a private holding company based in Perth, led by entrepreneur and business builder Josh Beaver. We acquire and aggressively grow industrial businesses. We invest our own capital, own for the long term, and back talented people to build great businesses.

Seniority level

• Director

Employment type

• Full-time

Job function

• Marketing and Management

Industries

• Oil, Gas, and Mining

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