Sport Sponsorship Analyst

3 weeks ago

Melbourne, Victoria, Australia Two Circles Full time

Two Circles is a global sports marketing agency that leverages data to drive commercial growth for over 900 of the world's leading sports properties, including the NFL, Premier League, UEFA, F1, and Wimbledon. Its Rights Management team specializes in sponsorship sales, emphasizing storytelling and emotional connection in partnership propositions to maximize value and impact for partners while fostering commercial growth for clients.

To date, the European arm of the Rights Management division has secured $1.2 billion in sponsorship revenue for clients, delivering major partnerships with organizations like NZ Rugby, the ECB, Juventus, Arsenal, and Mercedes F1. The team comprises 60 professionals across creative, strategy, insight, and operations functions, including 20 creatives.

Requirements

We are seeking a Commercial Analyst to join our Rights Management Division in Melbourne. The role involves researching and identifying potential brands for sponsorship opportunities and developing strategic approaches. These brands may become sponsors of some of the world's top sports rights holders.

Responsibilities include:
  • Collaborating with Operations, Creative, and Sales teams throughout the sponsorship sales process
  • Identifying trends and opportunities within the sponsorship landscape and devising effective outreach strategies
  • Analyzing data to support sales discussions and articulate our value propositions
  • Preparing reports summarizing sponsorship activity at industry and brand levels
  • Supporting strategic projects to enhance sponsorship programs for rights holders

If you're excited about this role but lack experience in some areas, don't worry—these skills can be learned on the job. We value attributes over specific profiles, including:

  • A growth mindset and willingness to learn
  • Diligence, client focus, and attention to detail
  • A strong work ethic demonstrated through academic and extracurricular activities
  • An understanding of what businesses need to succeed
  • Proactivity and initiative
  • A passion for research and trend identification
  • Basic experience with Excel and financial modeling
  • Values-driven, respectful, and approachable team spirit

Ultimately, we prioritize energy, values, and commitment—both to Two Circles and your career. Even if you don't meet all the criteria but believe you can add value, we'd love to hear from you

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