Golf Experience Manager

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Chief People & Culture Officer | Hospitality | Licensed Clubs

Located on the beautiful South Coast NSW, the Worrigee Links Golf Course was officially opened in January 2005 and although a relatively new golf course it has quickly established itself as one of the nicest layouts on the coast. With lush wide-open fairways, strategically placed bunkering and well-manicured greens, this Par 70, Links style course adds for a pleasurable round of golf, whether playing socially or in one of our many weekly competitions.

Why we have this role @ Ex-Servos Group

To define and execute strategy, program and policy that delivers growth to our golf business. To drive not only revenue for the pro shop, but also to deliver exceptional customer experiences for our members and guests.

What key responsibilities does this role have @ Ex-Servos Group?

• Owns the implementation and development of golf technology solutions to enhance our business results and the golfer's experience.
• Oversee golf compliance and regulations to ensure our competitions meet PGA and Golf Australia requirements.
• Owns the strategy and financial performance of golf operations, regularly reporting to the COO on cost management, revenue and membership costing strategy.
• Drive the yearly calendar development and budgeting processes, ensuring events and competitions are driven through the operations team, reported on, and adjusted throughout the year if required.
• Chairperson of the golf advisory committee, leading regular meetings, facilitating financial reporting, managing relationships and resolving issues.
• Working closely with the Sports Turf Manager to ensure the golf program details are accurately shared in a timely manner, competition and event conditions are communicated and disseminating course information to members and the Pro Shop team as required.
• Promote the Worrigee Links golf business from within the industry, looking for PR and marketing opportunities to raise the profile of our golf offering and working with our marketing team to produce appropriate assets.
• Design and promote innovative strategies that will introduce new players to the game via promotions, clinics, programs and regularly monitoring and measuring their effectiveness.
• Organising and negotiating with our functions and accommodation partners for visiting golf groups, large bookings and corporate events.
• Look for cross-sell opportunities with other areas of the SESG business.
• Strategic focussed and experienced in leading high-value golf operations in regional/tourism locations.
• Experience building strategic direction of a golf business and effectively executing
• Drives customer experience strategies, with the ability to develop, mentor and monitor the team against KPIs on customer feedback.
• Passionate about growing golf business including targeting underdeveloped markets, developing strategic marketing plans and maximising growth opportunities.
• Commercial orientation - You'll be able to balance your P&L while driving the opportunity to maximise return on investment across golf programs, marketing, retail sales, inventory, equipment rental and increasing membership revenue.
• Expert level competency with golf technology including booking platforms including developing, configuring and implementing these platforms and defining and monitoring associated procedures are followed by the team.
• You'll have experience introducing and optimising new programs including mini golf, driving range tech, clinics and corporate packages.
• Minimum 10 years business leadership roles and good knowledge of the golf industry.
• Demonstrated knowledge of competitive golf including comp rules, handicaps and course conduct.
• Golf Australia/PGA Community Coaching Certificate (PGA full membership desirable)
• Working for one of the largest and most respected employers in the Shoalhaven
• A dynamic workplace environment, with supportive Executive Team
• Ability to grow and own the results of an already successful business with unlimited opportunities.
• Rewards & recognition program
• Gold golf membership

Seniority level

• Seniority levelDirector

Employment type

• Employment typeFull-time

Job function

• Job functionBusiness Development and Sales
• IndustriesHospitality

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