Marketing Manager – Upgrades And Recipient Engagement, Apac

1 week ago

Sydney, New South Wales, Australia Buscojobs Full time

Please submit your application as soon as possible, as we reserve the right to close this advertisement at any time.

Cochlear's mission is to help people hear and be heard. As the global leader in implantable hearing solutions, Cochlear is dedicated to helping people with moderate to profound hearing loss experience a world full of sound. We aim to transform the way people understand and treat hearing loss and innovate to connect people with future technologies. Our employees tell us that the number one reason they enjoy working for Cochlear is the opportunity to make a difference to people's lives. Learn and grow with us as we tackle the most complex challenges in helping more people to experience a lifetime of hearing.

The Opportunity

An exciting Opportunity has become available for a Product Marketing Manager to join our APAC regional marketing team in Macquarie Park. This role will be responsible for increasing the awareness and acceptance of upgrades among Cochlear implant recipients and professionals across the APAC region. Reporting to the Director - Product Marketing and Upgrades, you will collaborate closely with Global and Local teams across the APAC region to help Cochlear achieve our mission of helping people hear and be heard.

Your responsibilities include :

  • Support the development, implement, and champion the upgrade marketing strategy
  • Analyse the recipient journey and upgrade performance to prioritise key upgrade opportunities, recommend strategies and initiatives and develop marketing objectives and campaigns
  • Create and implement campaign strategies to target recipients with legacy and older-generation devices
  • Partner with country leads to understand the constraints of upgrades growth and develop, execute and monitor multi-channel marketing and engagement
  • Develop and execute the short-term and mid-term APAC marketing communication strategies targeted at recipients
  • Champion the e-commerce platform for APAC to deliver accessory campaigns
  • Analyse data to determine / identify profitability segments and customer engagement

About You. As we grow our operations, we are looking for people who share our passion for delivering quality hearing solutions to our customers. To add value to Cochlear in this role, you'll be able to demonstrate the following skills and experience :

Minimum :

Graduate qualifications in marketing, business or related degreeExtensive experience in product management or marketingSolid analytical skills with ability to derive strategic decisions based on data and factsExcellent communication skills (written and verbal)Ability to influence others (internal and external stakeholders) through credible actionsAchievement-oriented with good attention to detailAbility to concurrently manage multiple projectsEnthusiasm and initiative – willingness and ambition to go above and beyond what's requiredCultural sensitivity and the flexibility to travel both nationally and internationallyAchievement oriented with a strong attention to detail

Ideal :

Product management or marketing experience in pharmaceuticals / life sciences / medical device industryLanguage skills in Mandarin or Japanese

Development value of this role :

This is a rare opportunity that offers a unique breadth of experiences including :Working across a diverse, challenging and rewarding set of markets to make a real difference to the lives of the hearing impaired, in the world's fastest growing regionThe opportunity to be involved in launching leading, innovative technologyExperiences covering B2B, B2C and B2B2C marketing initiatives across the entire customer journey and product lifecycleExposure to multi-channel marketing including professional, print and digital / social

If you feel that you have the skills and experience to be successful in this role and take on new challenges to build your career with Cochlear, please start your application by clicking the apply button below.

CochlearCareers

How we recognise your contribution

At Cochlear we value and welcome the unique contributions, perspectives, experiences, and backgrounds of our employees and aim to build a culture that celebrates and leverages these differences, creating a sense of belonging and enabling our people to realise their full potential. Through our internal programs and employee benefits, we aim to create an environment where our people will feel value and supported. Whether your focus is on continuous learning, professional development or simply finding an environment which enables you to thrive whilst balancing family or personal life commitments, then we have several programs in place to support you.

For more information about Life at Cochlear, visit

#J-18808-Ljbffr

  • Upgrade Marketing Specialist

    3 days ago

    Sydney, New South Wales, Australia beBeeMarketing Full time $90,000 - $120,000

    Job OverviewWe are seeking a marketing professional to lead our efforts in the Asia-Pacific region.The OpportunityThis role will focus on developing and executing a marketing strategy to increase awareness and acceptance of Cochlear upgrades among recipients and professionals.Your key responsibilities include:Developing and championing a comprehensive...

  • Marketing Strategist for APAC Region

    1 day ago

    Sydney, New South Wales, Australia beBeeMarketer Full time $110,000 - $140,000

    Marketing Role in APACAn exciting opportunity has become available for a Product Marketing Manager to join our regional marketing team in Macquarie Park.This role will be responsible for increasing the awareness and acceptance of upgrades among implant recipients and professionals across the APAC region.Support the development, implementation, and...

  • Product Upgrade Specialist

    1 week ago

    Sydney, New South Wales, Australia beBeeMarketing Full time

    About the RoleWe are seeking a highly skilled and motivated Product Marketing Manager to join our APAC regional marketing team. This is an exciting opportunity for someone to increase awareness and acceptance of upgrades among Cochlear implant recipients and professionals across the APAC region.Key ResponsibilitiesDevelop and implement the upgrade marketing...

  • Strategic Upgrade Marketing Specialist

    1 day ago

    Sydney, New South Wales, Australia beBeeMarketing Full time $110,000 - $140,000

    Marketing RoleWe are seeking a Marketing Manager to join our regional marketing team.Key Responsibilities:Develop and champion upgrade marketing strategiesAnalyse recipient journey and upgrade performance to prioritise key upgrade opportunities and develop marketing objectives and campaignsCreate campaign strategies to target recipients with legacy...

  • Product Upgrade Advocate

    5 days ago

    Sydney, New South Wales, Australia beBeeMarketing Full time $90,000 - $120,000

    APAC Marketing PositionWe are seeking an experienced Product Marketing Manager to join our APAC regional marketing team. This role will be responsible for increasing awareness and acceptance of upgrades among Cochlear implant recipients and professionals across the APAC region.Your key responsibilities include:Developing, implementing, and championing the...

  • Marketing Manager

    5 days ago

    Sydney, New South Wales, Australia Cochlear Full time

    Overview Cochlear is the global leader in implantable hearing solutions. Our mission is to help people hear and be heard. We are seeking a Marketing Manager - Upgrades and Recipient Engagement, APAC to join our APAC regional marketing team in Macquarie Park. Reporting to the Director - Product Marketing and Upgrades, you will collaborate with Global and...

  • Marketing Manager

    5 days ago

    Sydney, New South Wales, Australia Cochlear Full time

    OverviewCochlear is the global leader in implantable hearing solutions. Our mission is to help people hear and be heard. We are seeking a Marketing Manager - Upgrades and Recipient Engagement, APAC to join our APAC regional marketing team in Macquarie Park. Reporting to the Director - Product Marketing and Upgrades, you will collaborate with Global and Local...

  • Global Upgrade Specialist

    5 days ago

    Sydney, New South Wales, Australia beBeeCareer Full time $80,000 - $120,000

    Marketing Manager PositionWe are seeking a highly skilled marketing professional to join our APAC regional marketing team.The successful candidate will be responsible for increasing awareness and acceptance of upgrades among Cochlear implant recipients and professionals across the APAC region. They will collaborate closely with Global and Local teams to help...

  • Marketing Manager

    5 days ago

    Sydney, New South Wales, Australia Cochlear Full time

    Marketing Manager - Upgrades and Recipient Engagement, APACCochlear's mission is to help people hear and be heard. As the global leader in implantable hearing solutions, Cochlear is dedicated to helping people with moderate to profound hearing loss experience a world full of sound. We aim to transform the way people understand and treat hearing loss and...

  • Marketing Manager

    5 days ago

    Sydney, New South Wales, Australia Cochlear Full time

    Marketing Manager - Upgrades and Recipient Engagement, APACCochlear's mission is to help people hear and be heard. As the global leader in implantable hearing solutions, Cochlear is dedicated to helping people with moderate to profound hearing loss experience a world full of sound. We aim to transform the way people understand and treat hearing loss and...