Crm Specialist

We've been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with over 115,000 team members and a portfolio of iconic brands.
At Coles Group, you'll not only get to make a difference to millions of Aussie lives—you'll also get to see your impact.
About the team Our Coles Liquor team support Liquorla nd, Liquorland Warehouse (formally First Choice) and Liquorland Cellars (formally Vintage Cellars) – each with its own offering and customer base.
With a network of more than 930 stores and ultra-convenient online sites, delivering on our commitment to provide accessible drink solutions for every occasion.
About the role We're on the lookout for a CRM gun — someone who's not just technically skilled but genuinely passionate about growing their craft in customer marketing.
If you're a switched-on CRM Specialist with 2+ years under your belt and love working in fast-paced, agile environments, this is your chance to make an impact at one of Australia's biggest and most iconic brands.
At Coles Liquor, we're evolving — fast.
With big things happening across our digital and personalisation landscape, now's the time to join a team driving meaningful change, performance, and growth.
Applications close Wednesday 16th July What you'll do
• Build and deploy personalised email and SMS campaigns across Liquorland, Liquorland Warehouse and Liquorland Cellars
• Maintain a fast-moving CRM calendar in partnership with trade, content and digital teams
• Brief and collaborate with creative agencies, write and review campaign copy, and ensure flawless campaign execution
• Use Oracle Responsys (or similar) to configure journeys, build A/B tests and optimise performance
• Monitor, analyse and report on campaign effectiveness using analytics tools.
What you'll bring
• 2+ years of experience in CRM or customer lifecycle marketing, ideally in a high-volume retail or e Commerce setting
• Exposure to Customer Engagement Platforms like Oracle Responsys (ideal), Salesforce Marketing Cloud, Braze, or Mo Engage
• A can-do attitude, love for learning, and a thirst to grow your expertise
• The ability to juggle shifting priorities and get things to market fast, without compromising quality
• Great stakeholder management skills — you're collaborative, solutions-focused, and confident working with multiple teams.#LI-MARWhat's in it for you?Flexible working options: We know that work is only one part of your life, so we actively encourage a positive work-life balance and provide hybrid working options to help you achieve it.
Office perks: Take advantage of our gym facility and fitness classes, free parking, BBQ area, mini-Coles supermarket, fooderie hub where you can sample new products before they hit the shelves, school holiday program and so much more when you come in.
Discounts: Eligible team members receive 5% discount all year round on your Supermarket and Liquor online and in-store purchases.
We also offer additional periods of double discount (10%) at various times throughout the year.
As well as hotdeals exclusive to team members that translate into additional savings.
Reward through recognition: Give and receive recognition, linked to our Coles values, through our digital recognition platform 'mythanks'.
You can accumulate points to redeem in the online shop for exciting gifts and electronic gift cards from an extensive range of retailers.
Opportunities for learning and development: No matter where you start within our diverse business, you'll have experiences, exposure, and education to satisfy you.
Discover and explore a variety of career development programs and job-specific training.
Paid parental leave: We understand how important your life outside work is and offer permanent team members paid parental leave to support you in balancing work and family.
Investment in your future: Our annual team member share plan offer allows eligible team members to make regular pre-tax salary sacrifice deductions to purchase Coles Group shares.
About the recruitment process We're continuing to build a gender equitable team, and a culture that is just as diverse, inclusive and welcoming as the communities we serve.
We are committed to creating a workplace that is safe and respectful for our team.
We encourage applications from people of all ages, cultures (including Aboriginal and Torres Strait Islander peoples), abilities, sexual orientation and gender identities.
We're happy to adjust our recruitment process to support candidates with disability.
For further information and additional contact details visit the 'Our Recruitment Process' section of our careers site or email inclusionrecruitment@coles.com.au Job ID: 159724 Employment Type: Full time
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