Pr Account Co-ordinator/ Account Executive

2 weeks ago


Melbourne, Victoria, Australia Creative Natives Full time

PR ACCOUNT COORDINATOR - Luxury property, corporate, consumer & Lifestyle Clients
Our client is seeking an Account Coordinator to join their growing team. They are an exciting integrated agency who work across the luxury property, corporate, consumer and lifestyle sectors. Will an enviable client roster and some AMAZING benefits and work life balance initiatives.


As the agency is an integrated agency offering the full spectrum of PR, Communications, Events, Activations and Social Media, it will be the role of the Account Coordinator to support the Director team across different streams of the business where required.

The role of Account Coordinator reports to the Account Managers, Senior Account Managers and Account Directors.

As an Account Coordinator, you will be responsible for supporting the day-to-day requirements managing between five to eight clients.


Roughly 70 percent of the role will encompass day-to-day account support, while 30 per cent will encompass day-to-day management and client lead on small-scale clients as guided by an Account Manager, Senior Account Manager or Account Director.


Client and Account Service:

Key responsibilities to include:

  • Understanding of time management to carry out the daytoday duties
  • Lead certain elements of client communications in agreeance with the account lead
  • Attend meetings and contribute to meeting management (as required)
  • Proactively manage WIP documents
  • Work autonomously towards deadlines
  • Draft / review conference reports and action points following meetings
  • Action any tasks as set out by your account leads in a timely manner

PR AND COMMUNICATIONS:

  • Proactively track media coverage achieved daily on all assigned clients
  • Complete daily media monitoring tasks including newspaper reviews and identifying strategic and relevant media stories
  • Craft a wide range of communications documents including: press releases, media back grounders, social media calendars, case studies, event proposals, EDMs, marketing materials, content marketing pieces, planning documents and more.
  • Highlevel copy writing skills and content management for a range of website, brochure copy, marketing, creative campaigns, EDMs.
  • Confident phone manner, including conducting interviews, speaking to journalists and speaking to clients. Management of media relationships, including face to face catch ups with appropriate journalists
  • Media pitching and excellent media coverage monitoring

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