Performance Marketer

1 week ago


Byron Bay, New South Wales, Australia Smart Energy Full time
3rd fastest growing business in Australia (AFR 2020)

  • Young, entreprenerial, ambitious and fun team
  • Join an organisation driving the switch to affordable AND renewable energy

Responsibilities:

  • Develop and execute comprehensive digital marketing strategies to drive customer acquisition, engagement, and retention in the Smart Energy sector.
  • Analyse campaign performance metrics and KPIs to track ROI, identify trends, and optimise campaign effectiveness.
  • Conduct market research and competitor analysis to stay informed about industry trends and identify opportunities for growth.
  • Collaborate with crossfunctional teams, including product development and sales, to align marketing efforts with business objectives.
  • Stay updated on emerging technologies and trends in digital marketing to continuously improve campaign performance and effectiveness.
  • Prepare regular reports and presentations to communicate campaign performance and insights to stakeholders.
  • Monitor and manage marketing budgets to ensure efficient allocation of resources and maximise ROI.
  • Stay abreast of industry regulations and compliance requirements related to marketing practices in the Smart Energy sector.

Qualifications:

  • Bachelor's degree in Marketing, Business, or a related work experience
  • Proven experience in digital marketing, with a focus on performance marketing and customer acquisition.
  • Strong analytical skills with the ability to interpret data and derive actionable insights.
  • Proficiency in digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads Manager, etc.
  • Excellent communication and collaboration skills with the ability to work effectively in a crossfunctional team environment.
  • Detailoriented with a passion for staying uptodate on industry trends and best practices.
  • Prior experience in the renewable energy sector or related industries is a plus.

How to Apply:

Please submit your resume and cover letter outlining your relevant experience and qualifications for this position.

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