Community Fundraising Specialist

1 week ago


Richmond, Australia Royal Flying Doctor Service (VIC) Full time
About the role

  • Awarded Fundraising Team of the Year in 2022 by the Fundraising Institute of Australia, be a part of an exciting and collaborative team.
  • Lead and drive the Community Fundraising and Peer to Peer program.
  • Permanent, fulltime, Richmond location with flexible working options


Awarded Fundraising Team of the Year in 2022 by the Fundraising Institute of Australia, the RFDS Marketing and Fundraising team's purpose is to acquire and grow strong relationships to enable the work of RFDS Victoria through meaningful support.

The Community Fundraising Specialist will work as a part of our high performing and collaborative Marketing & Fundraising team.


The role will be responsible for leading and driving the Community Fundraising program, with a specific focus on strategy, optimising recruitment and activation for individual fundraisers and teams to meet the revenue goals attached to each initiative.


This role requires a deep understanding of the Community Fundraising landscape, in particular Peer to Peer (P2P) and the intricacies of campaign delivery.


Through working with key internal stakeholders and supporters, this role will ensure a high level of initiative, donor-centricity, innovation, and growth across RFDS Victoria's Community Fundraising program.


Tasks and responsibilities include:

  • Leading and managing the ongoing development of a successful Community Fundraising program and strategy.
  • Managing and coordinating RFDS Victoria's existing portfolio of Community Fundraising and P2P events, including expanding acquisition, activation and retention of participants in the Flying Doctor's national campaign, Oceans to Outback.
  • Grow the RFDS Victoria's P2P brand, 'Ground Crew', including the promotion of mass participation events such as Run Melbourne and Melbourne Marathon and identify new opportunities to add to the Ground Crew calendar.
  • Supporting and promoting community members and stakeholders to deliver their own fundraising initiatives.
  • Working with the Innovation and Enablement Lead and Individual Giving team to enhance supporter experience.
  • Ensuring data, insights and best practice including reporting of results are to highest standards and on time.
  • Working with Fundraising Manager with input and yearround monitoring of budgets and expenditure to ensure they are inline with targets.
  • Frequent critical analysis, innovation of portfolio and developing business cases to ensure program is inline with organisational strategy.
  • Managing and coordinating of digital fundraising and emarketing platforms.

Capabilities, knowledge and skills required:

  • Proven experience (minimum 5 years) in Community Fundraising, Peer to Peer programs (essential), financial management and reporting.
  • Demonstrable leadership skills in improving, driving and managing a Community Fundraising program.
  • Experience in coordinating a range of successful Community Fundraising acquisition and engagement programs with devoted donor focus.
  • Relevant tertiary qualifications (such as Bachelor's Degree in Communications, Business, Fundraising, Events or Marketing).
  • Prior experience or knowledge of Raiser's Edge or other CRM software.

Mandatory requirements:


In line with RFDS Victoria's mandatory policies, all employees are required to undergo a National Police Clearance, hold a Working with Children Check and have - Covid vaccinations and annual influenza vaccination.

For any queries, call David Rogers, People & Culture on

For any queries, call David Rogers, People & Culture on

PBA3Profession:
#Community_Services, #Fundraising, #Marketing_Media_and_Communications

Sector:
#Community_Development, #Community_Engagement, #Community_Support_Services, #Health_-_General

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