Digital Marketing Coordinator
2 weeks ago
About this role
Start your journey with Freedom…
Who we are
Take a seat at Freedom, the home of innovation, empowerment, and opportunity. For more than 40 years, we've continued to deliver on our promise: to make beautiful things for the home available to everyone.
Our company is about our people, so honesty, transparency and recognition are at the heart of how we work. Spend your day inspired to grow, through problem-solving, collaboration and hard work. We're design-led, passionate and constantly evolving.
We want you to be part of our journey, so pull up a chair, and find out what it means to work in our Digital team.
What you'll be doing
As the Digital Marketing Coordinator, you will support the execution of the digital marketing strategy across all performance marketing channels. The aim of this role is to support the Team to facilitate digital campaign planning, execution and optimisation for all performance channels to meet and exceed traffic, conversion and revenue targets and maximise ROl by source.
Reporting to the Digital Marketing Specialist, your contribution will include:
- Digital Marketing Campaigns:
Develop creative briefs for marketing campaigns for Google, Meta, Pinterest, YouTube that align with the digital marketing strategy. Assist in the development and execution of promotional and adhoc digital marketing campaigns. Work closely with Digital Media agencies to ensure they are across all campaigns to maximise performance. - Content Creation:
Support the end-to-end execution of the digital content plan in line with the Freedom marketing calendar and brand positioning. Assist in shoots for video marketing activity used on Meta, Pinterest and YouTube. - Reporting & Research:
Conduct market research to identify platform trends, competitors, and customer insights to inform marketing strategies.
Assist in the reporting of digital marketing campaigns to continuously improve performance, innovate and drive results. - Content management:
Manage the written and image content given to affiliate partners for all promotional activity.
What are we looking for?
- 1- 3 years digital marketing and/or eCommerce experience
- Basic understanding of website traffic metrics
- Basic understanding of trading an ecommerce website (omni-channel preferred)
- Excellent ad copywriting skills
- Excellent verbal and written communication
- Intermediate MS Word, Excel, and general computer skills
Perks of the job
- A Competitive Salary + Superannuation
- Limitless career growth opportunities - A development plan built around your goals and beyond. We offer access to internal and external training programs A career with Freedom can take you anywhere.
- 25% staff discount across all Freedom products, including sales prices.
- Work in a friendly and supportive environment.
- Hybrid working arrangements
Have a voice, make an impact, and find your seat at Freedom.
Freedom to grow. Freedom to think. Freedom to be.
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