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Marketing Manager
7 months ago
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Marketing Manager
- Macquarie Park location, short walk from Metro Station
- 7 Additional Leave days per year, NFP salary packaging & WFH Options
- Opportunity to apply your Aged Care experience & expertise
- Collaborative, dynamic, and professional team
Exciting things are happening at Catholic Healthcare In 2024 we’ll celebrate 30 years in care, we now have over 5000 employees and a new opportunity for a Marketing Manager with Aged Care experience and a proactive and adaptable approach, who thrives in an ever changing fast paced, collaborative environment where the ability to deliver is key.
Reporting to the Senior Marketing & Digital Manager, you will continue to drive growth across our Home & Communities business as we position ourselves as an aged care provider of choice in an increasingly customer-driven market, by developing and implementing successful marketing initiatives and campaigns.
You will be responsible for collaborating to develop the Home & Communities marketing strategy and implementing initiatives across channels to meet campaign and business unit targets. Additionally, you will oversee aspects of campaign management, development of related marketing collateral and process improvement, partnering closely with key stakeholders and members of the broader marketing and digital team.
Your agile, customer-focused approach, together with your ability to apply your expertise to interpret and translate data and develop and implement plans to support the customer journey aligned to the sales and marketing funnel of a variety of products and services, will aid your success.
The ideal candidate will have exceptional communication and interpersonal skills together with the ability to collaborate effectively with peers, cross-functional teams and stakeholders at all levels, in addition to;
- Degree in Marketing, Business/Marketing or equivalent
- Demonstrated recent experience as a marketing manager or similar role
- Aged Care or Healthcare industry experience – strongly preferred
- Strong knowledge of marketing principles, strategies, and best practices across various channels, including digital and traditional media
- Excellent strategic thinking and analytical skills, with the ability to translate data into actionable insights
- Demonstrated demand, lead generation and brand marketing experience
- Proficiency in using marketing tools and platforms, such as CRM systems, marketing automation software, analytics tools, and social media management platforms
- Strong project management skills, with the ability to prioritise tasks, manage budgets, and meet deadlines
Catholic Healthcare is a leading not-for-profit provider of residential aged care, home and community services and retirement living across NSW and SE QLD. Together, our team of more than 5,000 people are dedicated to our Mission to promote the dignity, life and spirituality of older people through connected and inclusive communities. Our values of compassion, courage & integrity are at the heart of everything we do.
If you’re looking for a role where you can make a positive & rewarding impact in a great organisation like ours, then we’d love to hear from you.