Lifecycle Marketing Executive

3 months ago

Sydney, Australia SafetyCulture Full time
SafetyCulture is a customer and product-led SAAS company, our mission is to help working teams get better every day, our technology platform and products give front line workers a voice and leaders the visibility to make smart decisions when driving safety, quality and continuous improvement.An amazing opportunity has come up for a Marketing Communications Executive to join our growing Lifecycle Marketing Team in one of the world’s most exciting technology unicorns. Working closely with the broader marketing, product, and go-to-market teams, you’ll help us to reach our company goal of 100 million people using our products every day by coordinating and executing a variety of communications to engage customers and would-be customers alike. You’ll have a broad skillset, but first and foremost you’ll be an outstanding writer who’s passionate about helping customers understand the value of SafetyCulture's products and services. We are growing fast and looking for talented, self-motivated people that value collaboration, growth and learning to join our team.

About you:

You’ve got good experience with communications at scale, with a track record of ensuring customers receive the right messages at the right time You’re an outstanding writer; you can generate content to drive positive outcomes from email and in-app campaigns You're versatile and flexible, able to adapt your marketing tactics to different geographies, industries, personas and use cases You don’t shy away from data. You get the importance of data-driven decisions and you’re not afraid to analyse the impact of your content, or build complex customer segments You live and breathe our values (Think Customer, Open Honest Always, Better as a Team, Be Bold Bring Action)

Nice to have:

A passion for learning and working with new tech Experience of using Email platforms (eg. Braze, Hubspot or like-for-like platforms) Some HTML experience or a very real desire to learn

How you will spend your time:

You’ll be the key point of execution for the lifecycle marketing team, supporting us to produce outstanding content at every point of a customer's journey Creating marketing content which communicates complex concepts, technology updates and product features in a simple, digestible way You’ll partner with our lifecycle experts to architect strong marketing journeys which articulate the value of SafetyCulture's products, powering our marketing and product funnel You’ll build, coordinate and schedule lifecycle communications and campaigns across channels such as email, in-app, and push notifications, using best-in-class marketing technology tools Analyse the performance and impact of programs, identifying new opportunities and developing key insights to improve future campaigns Supporting the broader Lifecycle team on a range of key business initiatives, including user engagement and marketing nurture programs

More than a job:

Equity with high growth potential, and a competitive salary Flexible working arrangements, we encourage you to create the best work blend while working from your home and the local SafetyCulture office Access to professional and personal training and development opportunities Hackathons, Workshops, Lunch & Learns We encourage involvement in the community, open source work, attending talks and events, and experimenting with new technologies

Office Benefits:

In-house Culinary Crew serving up daily breakfast, lunch and snacks Barista coffee machine, craft beer on tap, boutique wines and a range of non-alcoholic beverages Wellbeing initiatives such as subsidised fitness programs, EAP services and generous parental leave policy Quarterly celebrations and team events, including the annual Shiplt global offsite On-site gym, table tennis, board games, books library, and pet-friendly offices

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