Head of Marketing

3 days ago

Council of the City of Ryde, Australia ShiftCare Full time
Head of Marketing

The Role
As the Head of Marketing, you will oversee and drive all digital marketing efforts to fuel growth and market expansion within ShiftCare. Reporting directly to the CEO and Board of Directors, this role will work closely with cross-functional teams to drive business growth and facilitate expansion into new markets.

Responsibilities:

  • Develop and implement a comprehensive digital marketing strategy aligned with the company's growth objectives, focusing on driving customer acquisition and engagement through innovative digital channels.
  • Work closely with sales, product, engineering, customer success, and executive teams to gain a deep understanding of the company's market position and target customers. Leverage these insights to shape content and campaigns that appeal to key audiences.
  • Lead the planning, execution, and optimisation of digital marketing campaigns, including SEO, content marketing, paid advertising (PPC), and email marketing, aimed at driving conversions and growing the customer base.
  • Design and implement multi-channel marketing campaigns that span digital touch points such as email, social media, paid search, and content marketing, ensuring maximum impact throughout the customer journey.
  • Manage and mentor a team of digital marketers, providing direction and fostering a culture of innovation, collaboration, and high performance.
  • Guide the creation of content that aligns with marketing goals, collaborating with design, web, and SEO teams to ensure the seamless delivery of assets that enhance the customer experience.
  • Develop digital marketing strategies to support the launch and growth of the company in new markets and verticals.
  • Evaluate and adopt new marketing technologies and strategies that drive better results, improve efficiency, and enhance the customer experience.

About you:

  • 10+ years of relevant work experience, with a minimum of 5+ years in a leadership role in B2B SaaS marketing.
  • Strong background in both inbound and outbound marketing, including content creation, and performance-driven strategies.
  • Extensive knowledge of SEO, PPC, email marketing, and other digital channels.
  • Proven experience building and leading high-performing digital marketing teams.
  • Success in developing and executing cross-channel campaigns, including webinars, digital ads, social media, and email outreach.
  • Proficiency with digital marketing platforms like HubSpot.
  • Analytical mindset with a focus on measuring success and driving business growth through data-driven decision-making.
  • Excellent verbal and written communication skills, with the ability to articulate marketing strategies and insights to various stakeholders.
Seniority level

Director

Employment type

Full-time

Job function

Marketing

Industries

IT Services and IT Consulting

#J-18808-Ljbffr

  • Head Of Marketing

    1 week ago

    Council Of The City Of Sydney, Australia GrainCorp Full time

    Location: Barangaroo, New South Wales, AU About the role Grain Corp is currently seeking a Head of Marketing to lead and execute marketing strategies that drive brand visibility, customer engagement, and business growth.This is a hands-on role for a marketing professional who can balance strategic thinking with practical execution.The responsibilities of the...

  • Head Of Marketing

    6 days ago

    City Of Parramatta Council, Australia Waterco Limited Full time

    This range is provided by Waterco Limited.Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay range A$150,000.00/yr - A$180,000.00/yr Swimart, Australia's leading pool and spa specialist, is seeking a dynamic and experienced Head of Marketing to lead our small and passionate team to drive our...

  • Head of Digital Transformation

    4 days ago

    Council of the City of Ryde, Australia ShiftCare Full time

    Job DescriptionThe Head of Marketing will oversee and drive all digital marketing efforts to fuel growth and market expansion within ShiftCare. This role will work closely with cross-functional teams to drive business growth and facilitate expansion into new markets.Key RequirementsDevelop and implement a comprehensive digital marketing strategy.Work closely...

  • Digital Marketing Director

    4 days ago

    Council of the City of Ryde, Australia ShiftCare Full time

    About the RoleAs the Head of Marketing at ShiftCare, you will be responsible for driving all digital marketing efforts to fuel growth and market expansion. Reporting directly to the CEO and Board of Directors, this role will work closely with cross-functional teams to drive business growth and facilitate expansion into new markets.

  • Marketing Director

    3 days ago

    Council of the City of Ryde, Australia ShiftCare Full time

    At ShiftCare, we are seeking a highly skilled Marketing Director to lead our digital growth efforts. Reporting directly to the CEO and Board of Directors, this role will oversee and drive all digital marketing campaigns to fuel growth and market expansion.About the RoleThe Head of Marketing will work closely with cross-functional teams to develop and...

  • Head of Digital Strategy

    3 days ago

    Council of the City of Ryde, Australia ShiftCare Full time

    ShiftCare is seeking a seasoned Customer Acquisition Manager to lead our digital marketing efforts. This critical role will be responsible for driving customer acquisition and engagement through innovative digital channels.About the RoleThe Head of Marketing will work closely with cross-functional teams to develop and implement a comprehensive digital...

  • Senior Marketing Manager

    4 days ago

    Council of the City of Ryde, Australia ShiftCare Full time

    About the PositionThis is an exciting opportunity to join ShiftCare as the Head of Marketing. As a senior leader, you will be responsible for driving all digital marketing efforts to fuel growth and market expansion. The successful candidate will have a strong background in B2B SaaS marketing and experience building and leading high-performing digital...

  • Marketing Director

    3 days ago

    Council of the City of Ryde, Australia ShiftCare Full time

    About the RoleAs the Head of Marketing at ShiftCare, you will be responsible for overseeing and driving all digital marketing efforts to fuel growth and market expansion. Reporting directly to the CEO and Board of Directors, this role will work closely with cross-functional teams to drive business growth and facilitate expansion into new markets.Key...

  • Head Of Ecommerce

    2 weeks ago

    Council Of The City Of Sydney, Australia UMENCO TALENT PTY LTD Full time

    This internationally renowned swim & ready-to-wear brand has a focus on contemporary silhouettes, luxurious fabrication and seamless craftsmanship.Role Overview UMENCO is currently recruiting a Head of e Commerce for an established swim and ready-to-wear brand who are known for their contemporary silhouettes and luxurious fabrics.The Head of e Commerce will...

  • Head Of Marketing Communications

    1 week ago

    City Of Parramatta Council, Australia Nulsen Disability Services Full time

    Join a world-leading, independent medical research institute Contribute to the health of future generations/children through medical research Located in Westmead— Australia's foremost biomedical research precinct The Head of Marketing and Communications will play a pivotal role in developing and executing a comprehensive strategy that aligns with the...

  • Digital Marketing Strategist

    4 days ago

    Council of the City of Ryde, Australia ShiftCare Full time

    We are seeking a proactive and results-oriented Marketing Specialist to join our growing B2B SaaS team. Reporting to the Head of Marketing, this role will support the execution and optimisation of various digital marketing campaigns to increase brand awareness, generate leads, and drive customer acquisition.About UsShiftCare is a leading B2B SaaS company...

  • Head Of Marketing

    21 hours ago

    City Of Greater Geelong, Australia Contour Education Full time

    We have a once-in-a-lifetime opportunity for a driven and committed individual to join our passionate team and pioneer our Marketing function as Head of Marketing at Contour Education for 2025 and onwards Who We Are We empower students and their studies by providing an ecosystem of highly effective tutoring, resources and support.We run weekly small-group...

  • Head Of Sales Marketing

    3 weeks ago

    City Of Greater Shepparton, Australia FOOTT Full time

    Join our thriving team in Shepparton, Northeast Victoria, as the Head of Sales & Marketing, and seize this fantastic career opportunity tailored for a local professional to drive our vision in the heart of Regional Victoria.Role Overview: The Head of Sales and Marketing is responsible for leading and managing the Sales & Marketing department to achieve the...

  • Head Of Marketing

    1 week ago

    City Of Greater Geelong, Australia Dan Murphy's Full time

    Head of Marketing - Growth & New Propositions Join to apply for the Head of Marketing - Growth & New Propositions role at Dan Murphy's Company Description Discover your next career adventure with Dans.With over 260 stores and 6500+ team members we're on a mission to share our passion for good wine and great times.We welcome people in.That includes you.If...

  • Global Head Of Growth And Brand

    1 week ago

    Council Of The City Of Ryde, Australia Nanosonics Full time

    At Nanosonics, our mission is to redefine infection prevention through cutting-edge medical technologies.Every team member plays a role in elevating patient safety, enhancing clinical outcomes, and reducing environmental impact.As we expand globally, we are seeking a visionary marketing leader to drive growth, brand strategy, and global market development...

  • Head Of Marketing

    3 weeks ago

    City Of Yarra, Australia Dan Murphy's Full time

    Company Description Discover your next career adventure with Dans.With over 260 stores and 6500+ team members we're on a mission to share our passion for good wine and great times.We welcome people in.That includes you.If you're someone with a passion for drinks and a thirst for knowledge, there's always something ahead for you here.Job Description As the...

  • Head Of Marketing

    3 weeks ago

    Wollongong City Council, Australia Allotrac Full time

    Lead Our Marketing Evolution Are you a strategic marketing leader with a passion for driving product-led growth? Do you thrive in a fast-paced environment where you can shape global product launches and manage a dynamic team? Join Allotrac as our new Head of Marketing and help us redefine how we connect with customers in Australia, New Zealand, and beyond...

  • Head Of Marketing

    2 weeks ago

    City Of Greater Geelong, Australia Cotton On Group Full time

    ABOUT US We are a global fashion and lifestyle brand that empowers people to look, feel, and be the best version of themselves.We create everyday products to enhance daily experiences, celebrating diversity and inclusivity because we believe self-expression is for everyone.We use our voice and platform to amplify important issues, listening to our community...

  • Global Marketing Leader for Infection Prevention and Growth

    4 days ago

    Council Of The City Of Ryde, Australia Nanosonics Full time

    About Us:Nanosonics is a leading medical technology company that redefines infection prevention through cutting-edge technologies. Our mission is to elevate patient safety, enhance clinical outcomes, and reduce environmental impact globally.Role Overview:We are seeking an experienced marketing leader to drive global brand strategy, growth, and market...

  • Head of Marketing

    1 day ago

    City of Greater Geelong, Australia Cotton On Group Full time

    ABOUT US We are a global fashion and lifestyle brand that empowers people to look, feel, and be the best version of themselves. We create everyday products to enhance daily experiences, celebrating diversity and inclusivity because we believe self-expression is for everyone. We use our voice and platform to amplify important issues, listening to our...