Paid Social Specialist
2 days ago
Our PurposeAt Xero, we're here to help you supercharge your business.
We do this by automating routine tasks, surfacing actionable insights, and connecting businesses with the right data, advisors, and apps.
Our goal is to improve small business life and build a stronger economy that can change the world.We are seeking a highly skilled and motivated Paid Social Specialist to join our dynamic marketing team.
The ideal candidate will be passionate about leveraging paid social channels to drive measurable results and optimize campaign performance.
This role requires a deep understanding of paid social platforms, tracking solutions, advanced measurement, and a collaborative approach across analytics, applied science, and creative optimization to drive ROI through data-driven advertising.
What you'll do Manage campaigns on major platforms like LinkedIn, Meta, TikTok, and potentially others such as Google Ads.Develop and implement paid digital media strategies aligned with marketing goals, including audience targeting, budget allocation, and campaign structure.Plan, launch, optimize, and report on paid social campaigns, covering setup, audience targeting, bid management, creative development, and A/B testing, in collaboration with CRO, Data Science, and Partner Marketing teams.Lead the adoption of third-party tools (FMPs, Creative Optimization tools) and work with Applied Science to develop in-house bidding and audience-based optimizations.Monitor campaign performance, analyze key metrics, and optimize campaigns to maximize ROI.Create and refine processes for streamlined workflows and accurate task delivery.Utilize CDP/1P & 3P data to create targeted audiences and enhance campaign incrementality through testing.Build strong relationships with media partners and internal stakeholders.Collaborate with the creative team to develop engaging ad creatives and landing pages that drive conversions and resonate with audiences.Implement testing strategies across creatives, bidding, audiences, and landing pages to continually improve campaign setup and increase volume.
What you'll bring Experience managing data-driven paid social marketing programs with a global reach.Bachelor's degree.Extensive experience in growth, performance, or paid social marketing.Previous experience building and managing paid social/digital marketing programs.Knowledge of SQL is preferred.Experience in tech/SaaS companies with complex conversion funnels.Proven ability to work cross-functionally to drive digital ROI.Deep understanding of tracking technologies and analytics.
Why Xero?
We offer generous paid leave, dedicated leave for wellbeing and mental health, health and life insurance, income protection, wellbeing and sports programs, employee resource groups, 26 weeks of paid parental leave for primary caregivers, an Employee Share Plan, modern offices, flexible working, career development, and many other benefits that reflect our values.
Join us to do the best work of your life at Xero.
-
Paid Social Specialist
1 week ago
Melbourne, Victoria, Australia beBeePaidSocial Full timeJoin Our Team as Paid Social SpecialistWe are seeking a highly motivated and experienced paid social specialist to join our team.Support the delivery of paid social campaigns, working closely with your manager on strategy, campaign builds, optimisation and reporting.Manage budgets, complete daily checks, monitor pacing, flag issues and provide insights on...
-
Paid Social Specialist
2 days ago
Melbourne, Victoria, Australia Belgravia Health & Leisure Group Pty Ltd Full timeHybrid/Remote Role- Free gym membership- Innovative, fun and fast-paced environment to make your mark- National company with Head Office in Melbourne**About Belgravia Health and Fitness**Belgravia Health and Fitness, part of the Belgravia Group, has a national portfolio of health and fitness companies - Genesis Health + Fitness (full-service gym), Coaching...
-
Paid Social Specialist
1 week ago
Melbourne, Victoria, Australia Roman Health Pharmacy LLC Full timeOur PurposeAt Xero, we're here to help you supercharge your business. We do this by automating routine tasks, surfacing actionable insights, and connecting businesses with the right data, advisors, and apps. Our goal is to improve small business life and build a stronger economy that can change the world.We are seeking a highly skilled and motivated Paid...
-
Paid Social Specialist
1 week ago
Melbourne, Victoria, Australia Roman Health Pharmacy LLC Full timeOur PurposeAt Xero, we're here to help you supercharge your business. We do this by automating routine tasks, surfacing actionable insights, and connecting businesses with the right data, advisors, and apps. Our goal is to improve small business life and build a stronger economy that can change the world.We are seeking a highly skilled and motivated Paid...
-
Paid Social Specialist
1 week ago
Melbourne, Victoria, Australia 8 Clients Full time $90,000 - $120,000 per yearSo You Think You Might Want to Be a Paid Social Specialist at the Most Creative Social Media Agency on the Planet? You're not here to "boost a post" or slap a budget on whatever asset lands in your inbox. You're here because you know that great paid media doesn't just perform, it punches, provokes, and pushes culture forward. You've got a brain built for...
-
Senior Paid Social Specialist
2 days ago
Melbourne, Victoria, Australia Searchability® Full time $90,000 - $110,000 per yearSenior Paid Social Specialist4+ years experience in a paid social focused roleAustralian agency experienceMUST have LOCAL market knowledgeMust have full working rights - no sponsorship can be offered in the future$90K - $110K DOEHybrid role — offices based in RichmondFor more details or for a more personalised application please email WHO WE AREAs one of...
-
Senior Paid Social Specialist
4 weeks ago
Melbourne, Victoria, Australia Pulp Digital Full timeSenior Paid Social Specialist (Ecommerce)Founded in 2021 by Sam Despo, Pulp Digital is "not your average agency". We service eCommerce businesses supporting them with Digital Strategy, Content Strategy, and Paid Ads Management. Agencies need to be an extension of the brand, so that's exactly what we do. We love building strong relationships with all our...
-
Paid Social Media Specialist
5 days ago
Melbourne, Victoria, Australia Aquent Full timeWe are seeking a paid ads expert to join an innovative full services media and creative group in the events space.The Paid Ads Specialist will play a key role in the development of digital campaigns utilising a range of platforms including, paid search, SEO, paid social, content marketing, and other channels. This role assists with driving targeted traffic...
-
Paid Social Media Marketing Specialist
3 days ago
Melbourne, Victoria, Australia beBeeMarketing Full time $80,000 - $120,000Job DescriptionWe are seeking a highly motivated Paid Social Media Marketing Specialist to join our team. As a Paid Social Media Marketing Specialist, you will be responsible for supporting the delivery of paid social and programmatic campaigns, working closely with your manager on strategy, campaign builds, optimisation and reporting.You will help manage...
-
Senior Paid Social Specialist
1 week ago
Melbourne, Victoria, Australia Pulp Digital Full time $90,000 - $120,000 per yearWho are we?Founded in 2021 by Sam Despo, Pulp Digital is "not your average agency". We service eCommerce businesses supporting them with Digital Strategy, Content Strategy, and Paid Ads Management. Agencies need to be an extension of the brand, so that's exactly what we do. We love building strong relationships with all our clients to ensure they feel well...
