Ux Cro Specialist

1 week ago

Sydney, New South Wales, Australia Samsung Sds Asia Pacific Pte Ltd Full time

Responsibilities:

- Collaborate closely with internal teams and agencies to implement UI/UX changes and monitor conversion improvements of these changes
- Analyse user insights to identify enhancements to the consumer experience
- Develop an experimentation plan to form the CRO roadmap including planning, idea management, testing, optimisation, reporting, and forecasting
- Execute the CRO efforts across product category go-to-market and teams to develop innovative promotional plans that achieve online sales target and business objectives
- Convert qualitative and quantitative data into prioritised optimisation initiatives, and ensure these are implemented
- Work together with agencies and stakeholders to execute testing and targeting using Adobe Target, or a similar tool to optimise the conversion funnels
- Produce analytical results and insights to share with the wider business to help optimise campaign plan and digital media strategy
- Work collaboratively with stakeholders to understand the end-to-end customer journey and make recommendations regarding website design and user experience
- Work closely with the marketing and sales to get insights, and give learnings input for campaigns, wireframes, prototypes and user interface

**Requirements**:

- Bachelor degree in Digital, Marketing, Design, Business, or similar field
- Minimum 3 years of UX, CRO or digital optimisation experience working across client and/or agency side
- Keen interest in CX and customer innovation
- Hands-on experience with one or more optimisation testing platforms eg Adobe Target, Google Optimize, Proof, VWO, etc
- Data-driven background, with analytical skill and an understanding of web analytics tools ie Adobe Analytics and/or Google Analytics to analyse the customer journey and identify opportunities
- Experience with qualitative and quantitative research methods, such as surveys, session recording, heat maps, and user interviews
- Understanding of HTML, CSS, JavaScript, and responsive web, as well as CMS and website management platforms
- Ability to create compelling and engaging user experiences on website, with deep knowledge of usability and conversion drivers
- Strong writing, editing, and proofing skills applied in reports, copy, and presentations

**Job Type**: Fixed term

Pay: Up to $100,000.00 per year

Schedule:

- Monday to Friday

**Experience**:

- UX: 3 years (preferred)

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