Customer Lifecycle Marketing Manager

2 weeks ago

Sydney, New South Wales, Australia Bebeemarketing Full time

Job Description
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Drive business growth through strategic marketing initiatives.
Develop and execute holistic customer lifecycle marketing strategies to engage and retain customers across their journey.
Lead a team of marketers, fostering innovation and continuous improvement.
Collaborate with cross-functional teams to ensure seamless customer experiences.
Utilize data analysis to inform strategic decisions and drive results.
Required Skills and Qualifications
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5+ years of experience in marketing, focused on customer lifecycle, retention, or CRM.
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Proven track record of developing and executing successful lifecycle marketing strategies.
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Strong leadership experience, with ability to manage, mentor, and motivate teams.
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Excellent analytical skills and ability to interpret data.
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Knowledge of database management architecture and best practices.
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Proficiency in marketing platforms like Braze and Hubspot.
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Experience with analytical tools like Tableau and Amplitude.
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Benefits
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Competitive salary and equity package.
Flexible working arrangements, including remote work options.
Access to professional and personal training and development opportunities.
Wellness initiatives, including subsidized fitness programs and EAP services.
Quarterly celebrations and team events.
Table tennis, board games, gym sessions, book club, and pet-friendly offices.
Others
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Commitment to building inclusive teams and fostering a sense of belonging.
Reasonable adjustments made throughout the recruitment process.

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