Creator Strategist

2 weeks ago


Sydney, New South Wales, Australia Tiktok Full time

Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Why Join Us
At TikTok, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for more than 1 billion users on our platform. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at TikTok.

TikTok's Creator Solutions team is a specialist team of experts in the craft of creator marketing on TikTok. They advise and assist leading brands in the execution of creator led campaigns with a host of bespoke services.

Creator Solutions sits within the TikTok Creator Marketing Solutions organisation, which includes the TikTok Creator Marketplace as well as the products, programs, and services that enrich creator marketing on TikTok. This role will report into the Head of Creator Solutions (APAC) and will be working on the team that is charting a new path for the world's top advertisers to grow their businesses via creator partnerships.

**Responsibilities**:

- Lead creator marketing campaign activations with TikTok creators from start (recommending creators) to finish (publishing content) for key clients.
- Research and synthesize market-specific best practices for creator partnerships and disseminate via internal and external docs & collateral.
- Plan and moderate creator-led workshops to better educate key clients on how to succeed on TikTok.
- Partner with TikTok sales teams to strengthen relationships with key clients and support upfront marketing agreements via innovative creator strategies.
- Coordinate with Creator Operations team to understand local creator communities and emerging trends within the market.
- Assist Legal and Operations team in creator contracting & payment process.

**Qualifications**:
Qualifications

**Qualifications**:

- 3+ years of relevant experience working with social influencers for marketing or advertising purposes.
- Expert in influencer marketing with deep knowledge and first-hand experience working with social influencers for end-to-end influencer marketing campaigns.
- Direct experience supporting the advertising RFP process and a fluent understanding of digital marketing tactics and KPIs.
- Experience presenting to brand and ad agency clients.
- Experience creating content on TikTok platform.
- Exceptional attention to detail and respect for process even when external circumstances are messy and unpredictable.
- Entrepreneurial thinker who will recommend business improvements before being asked for fixes.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

In the spirit of reconciliation, TikTok acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.



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