Product Marketing Specialist

The Product Marketing team is in charge of designing the product's roadmap, aligning with market requirements and those of our internal teams. In a software company like ours, Product Marketing plays a principal role, significantly and strategically impacting both the Development and Sales teams. In this role, you will play an important part in defining how our product is shaped and sold, as well as where it is heading.
Your challenges and objectives
- Develop in-depth understanding of HCM technology and the HR industry, including Avature's competitors.
- Position Avature within the market and internally communicate its positionality.
- Guide product roadmap and design new solutions / product bundles for market needs.
- Provide the sales team with the knowledge and tools they need to be successful in selling our product.

Your day-to-day activities
- Create documentation for the Sales team to help them position the product appropriately.
- Conduct market research (i.e., by listening to podcasts and webinars, reading blogs, etc.) to gain competitive insights and understand customer needs.
- Create proposals for the roadmap and hold quarterly meetings with different stakeholders (including CEO) to define market analysis projects.
- Host webinars and presentations to position our solutions.
- Assist in defining pricing strategy.
- Configure the Avature platform for demos and create certification processes.
- Manage solution design: research the market, explain use cases, connect with teams to build it, configure it, and share it with the Sales team.

About you
**Minimum Qualifications**:

- Proficient in English.
- Excellent presentation and writing skills.
- Knowledgeable about software (SaaS).
- Proficient in MS Office.
- Clear communicator and comfortable presenting to large audiences.
- Driven and self-sufficient.
- Systematic, analytical, and detail-oriented.
- Comfortable with tight deadlines.

**Preferred Qualifications**:

- Experience with programs like Balsamiq will be highly valued.

About us
Avature is a market leading enterprise SaaS Solution provider for global talent acquisition and talent management. We have a strong commitment to high quality engineering and customer service and are recognized innovators in the very large company market. We currently work with over 650 companies worldwide, including 110 of the Fortune 500, all of the Big Four consulting firms, the largest banks and manufacturers in the world, and five governments.
We design, build, implement, and support our product ourselves. With 26 releases a year and a strong commitment to innovation and quality engineering, our private cloud platform has become the product choice for the very large global organization.
At Avature, we value opportunities to learn and grow within a dynamic, creative, and collaborative environment. We encourage autonomy and empower our people to approach challenges innovatively while bringing their unique perspective to the table. We offer a career development program that supports continuous learning and thoughtful leadership, and that meaningfully impacts each individual's professional trajectory.
What we offer
A fast-paced, energetic, and engaging environment.
Flexible hours.
Work remotely or come by the office as much as you want.
Four salary reviews per year.
Option to earn part of your salary in US dollars.
Three weeks vacations from the first year.
Four weeks paternity leave.
OSDE 310 health coverage (family plan).
Four days a year to attend events related to professional development.
End of year week off (December 26 to 31).
Internet service expenses.
Birthdays off.
An organizational culture that empowers everyone to be themselves is key to thrive in business, but more importantly, it is a pathway for creating a more equitable society. Avature fosters a diverse and inclusive environment and celebrates that each unique person brings something different to our team. We are committed to considering all qualified applicants equally and to promoting equal opportunities within our organization.