Marketing And Partnerships Coordinator

5 days ago


Melbourne, Victoria, Australia Global Ballooning Australia Pty Ltd Full time

Global Ballooning has been delivering awe-inspiring hot air balloon adventures for over 33 years. As Australia's #1 hot air balloon company, we're renowned for an impeccable safety record and unforgettable experiences. Owned and operated by a fourth-generation aviation family, Global Ballooning combines unparalleled expertise with a passion for creating lifelong memories. With over 120,000 happy passengers and thousands of 5-star reviews, we've built a reputation we're incredibly proud of.

We're now looking for a passionate, driven individual to join our team and help us continue delivering extraordinary moments. As a small business, every team member plays a vital role in our ongoing success. Your dedication, work ethic, and commitment to excellence are key to maintaining our reputation and ensuring every passenger walks away with an unforgettable experience.

While day-to-day responsibilities may vary, the attributes we value most are enthusiasm, teamwork, and a genuine passion for what we do. This role offers a fast-paced, dynamic work environment that's both challenging and deeply rewarding.

We're proud of the strong, supportive culture we've built and are committed to the growth and satisfaction of every team member. If you're ready to be part of something truly special, we'd love to hear from you.

**As an employee, you'll enjoy**:

- Complimentary hot air balloon flights
- Tours and accommodation either complimentary or at industry rates
- Training opportunities encouraged
- A fun, flexible and supportive working culture
- Hybrid working style available once fully trained
- Close proximity to public transport

**Salary**: 65-75k package (based on experience)

This role is on a **Full Time, 12mth contract**(likely to be extended). Perfect for someone who is in the tourism industry and has 2 years experience.

The working week will be primarily between Monday to Friday, however additional reasonable hours may be required during peak periods, for tourism events and throughout October to April, occasional weekend work may be required.

**OBJECTIVE**

The Marketing & Partnerships Coordinator plays a key role in driving sales growth by promoting sunrise hot air balloon flights over the Yarra Valley, Melbourne, and Mansfield.

Working in tourism, creating a memorable experience for every passenger is the backbone of what we do. This role not only focuses on exceeding sales targets but also on building strong relationships with local businesses to maximise last-minute sales opportunities and elevate the overall customer experience.

In addition to marketing responsibilities, the role supports the Reservations team with administrative and communication tasks, helping to deliver seamless service to both corporate and leisure travelers. You'll also assist the Marketing Manager with campaign execution, coordinating promotions, developing partnerships, and managing social media.
- No two days are ever the same _- you'll be juggling a variety of tasks, which is all part of the fast-paced, exciting nature of working in this unique industry. Your role will grow with you, shaped by your attitude, initiative, and professional development.

**KEY RESPONSIBILITIES**

**Marketing & Promotions**:

- Assist the Marketing Manager in executing campaigns, promotions, and partnership initiatives.
- Develop and implement a content calendar, ensuring promotions for key events and seasonal campaigns.
- Research and secure influencer & content collaborations for last-minute flights.
- Regularly seek out new marketing opportunities, with a focus on reward and incentive programs, corporate social clubs, and associations.
- Negotiate contra agreements to maximise exposure and partnerships.
- Track and report on the performance of sales, campaigns and promotions.
- Produce blogs to enhance website SEO and keep content relevant.

**Partnerships & Industry Relations**:

- Actively build and maintain relationships with local tourism partners, offering offers for their networks and exploring cross-promotional opportunities.
- Establish and maintain relationships with government bodies, major hotels, and key attractions to strengthen preferred supplier status.
- Liaising with tourism trade distribution channels - retail, wholesale and inbound travel agents, regarding contracts and booking processes.
- Representation at local/international networking events and trade functions.

**Sales & Customer Engagement**:

- Drive sales / bookings for balloon flight packages.
- Ensure all enquiries are filtered and processed effectively to maximise booking conversions.
- Quote and coordinate group sales enquiries.
- Provide support to the reservations team as needed, including inputting direct and agent sales enquiries and handling phone enquiries.

**Social Media & Digital Marketing**:
It is likely that a social media agency will be designated to channel love into Global Ballooning's social media.

Your role will:

- Assist in the development and i


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